COLLABS | Reflections with Lola and Frankie
Let's unpack what we learned from the previous four collaboration-focused episodes Dinner Service NY, KSENIASCHNAIDER, Zipeng Zhu and Tala Barbotin Khalidy. Ranging from collabs with Adidas Originals, Allbirds, rappers and artists we reflect and marinate on the difference between a dream collab and…
COLLABS | Tala Barbotin Khalidy: Honoring craft through collaboration
Tala Barbotin Khalidy pieces aren’t just fashion - they change the lens through which we view Lebanon and Syria. They change our relationship with clothes. For her, collaborations are a way to practice self care through community, honor craft and preserve culture. Hear how she defines collaboration…
COLLABS | Zipeng Zhu: Sought-after designer shares tips on how to collaborate with intention
The best way for a brand to know how to create a successful collaboration is by listening to the people we collaborate with. Today we sit with Zipeng Zhu and get his perspective on how to bring a collaboration to life so everyone benefits - especially the consumer. Like and subscribe to join hosts…
COLLABS | KSENIASCHNAIDER: Bringing to life a dream collab with Adidas Originals
Most brands know who their ‘dream collab’ would be. But is it the right collab? Sometimes - but not always. Today we sit with Ksenia and Anton Schnaider, founders of Ukraine-based brand KSENIASCHNAIDER to hear about when their dream collab - with Adidas Originals - was also the right collab, and wh…
COLLABS | Dinner Service NY: Collaborations as a core marketing tactic
Most designers have a dream collab. But would they be the right collab? What defines success and how do we measure it? Today we learn from Dinner Service NY - a brand that views collabs as their primary marketing engine to fuel demand for their sustainably-minded pieces. Like and subscribe to join…
FIT | Reflections with Lola & Frankie
If size is the rubric, fit is what affirms us. Fit determines whether we buy - or bypass. Join Lola & Frankie as they talk about what they learned about fit from the last four episodes with guests Sene, Naito, 2wo+1ne=2 and Wide the Brand. Like and subscribe to join hosts Lola Catero and Frankie I…
FIT | Wide the Brand: Great clothes for confident men in extended sizes
“Inclusive sizing is one of the biggest trends in retail” reporters proclaimed in 2022. Hmm. We had questions. Why is this a ‘trend’? Like really which part. And why do conversations typically start and stop at womenswear? We scoured, and there aren’t many brands solving for the male figure. This e…
FIT | 2wo+1ne=2: Offers fit-to-size, gets hyper-devoted customers
Standard sizes aren’t a shortcut for convenience, rather a conundrum for customers. What is a Small? A size 6? A size 30? The standard leaves us in a headspin. Enter 2wo+1ne=2, a brand from Athens, Greece that is solving for this – their pieces come with a ‘fit to size’ option. Their garments are l…
FIT | Naito: Modern Japanese Sandals with a Throwback Fit 着る | ない藤 | 日本のモダンサンダル:先祖がえりするはき心地
Sandal size guides now go beyond your foot length to include your personal ‘active vs relaxed’ preference thanks to Naito, a 150 year-old, sandal maker in Gion, Japan producing one of the most modern sandal designs of today. Let’s meet Seiji Naito, the 5th generation shoemaker, and learn how an ear…
FIT | Sene: Scaling sizeless clothing to be accessible to everyone
How are ‘size’ and ‘fit’ different? Meet Mark Zheng, co-founder of Sene, to get his take on the difference, and learn what it means to run a sizeless brand at scale. We talk about what going sizeless means for inventory, marketing and supply chain — and about how Sene’s AI-enabled SmartFit quiz, in…