Good morning Mike.

Good morning Mike.

Quality and quantity was the quality just as good as the quantity.

Quality and quantity was the quality just as good as the quantity.

Look the quality the export quality this year was strong and it needs to be. You know, we're a quite high quality product, and so I guess to occupy that premium place in the market, that's what we need to be focused on.

Look the quality the export quality this year was strong and it needs to be. You know, we're a quite high quality product, and so I guess to occupy that premium place in the market, that's what we need to be focused on.

And we're getting good prices.

And we're getting good prices.

Well, look, I guess you know, the top line numbers look favorable for the year, but we need to we need to remember I suppose those numbers that have been floating around are based on the FOB value for customs purposes. I guess we're a little bit too soon to know. I guess just what the returns are going to look like for growers, but we're I guess cautiously optimistic.

Well, look, I guess you know, the top line numbers look favorable for the year, but we need to we need to remember I suppose those numbers that have been floating around are based on the FOB value for customs purposes. I guess we're a little bit too soon to know. I guess just what the returns are going to look like for growers, but we're I guess cautiously optimistic.

What's the bigger picture the markets we're in as their room for growth is their room for new markets?

What's the bigger picture the markets we're in as their room for growth is their room for new markets?

Well, I think both absolutely both. I mean, if you look at the profile of the market that we're in, Taiwan is actually the largest market for New Zealand cheries by a long way. We're obviously the second biggest market there being mainland China, which obviously is a much larger market. So you know that would suggest that there is significant potential there, but it's a very competitive marketplace like the Chilean's especially have really increased their production as well. So as I said earlier, we have to be focused.

Well, I think both absolutely both. I mean, if you look at the profile of the market that we're in, Taiwan is actually the largest market for New Zealand cheries by a long way. We're obviously the second biggest market there being mainland China, which obviously is a much larger market. So you know that would suggest that there is significant potential there, but it's a very competitive marketplace like the Chilean's especially have really increased their production as well. So as I said earlier, we have to be focused.

On quoth is it like wine? And do excuse my ignorance, the profile of a New Zealand cherry? Do you compete with Chile on profile? Or is a cherry a cherry?

On quoth is it like wine? And do excuse my ignorance, the profile of a New Zealand cherry? Do you compete with Chile on profile? Or is a cherry a cherry?

Our look, cherry is not just a cherry. A cherry is about a number of things. It's about the obviously the taste and the profile of it, but it's also about the efficiency of our supply chains and how quickly we can get our product up there into market and that's one of the hallmarks of the New Zealand cherry as well. It's fresh and it's got lovely purity, and it's just a great eating experience here.

Our look, cherry is not just a cherry. A cherry is about a number of things. It's about the obviously the taste and the profile of it, but it's also about the efficiency of our supply chains and how quickly we can get our product up there into market and that's one of the hallmarks of the New Zealand cherry as well. It's fresh and it's got lovely purity, and it's just a great eating experience here.

And what about acreage here? Is that growing? Are people planting or not?

And what about acreage here? Is that growing? Are people planting or not?

Yeah, Look, there has been recent investment into the industry, which I guess is why we expect that top one number to be grown, because you know, we need that return on that investment. So there has been investment there. There's also been some investment as well into improvement of existing growing systems as well, which is I guess another factor in terms of what's driving yield.

Yeah, Look, there has been recent investment into the industry, which I guess is why we expect that top one number to be grown, because you know, we need that return on that investment. So there has been investment there. There's also been some investment as well into improvement of existing growing systems as well, which is I guess another factor in terms of what's driving yield.

Good stuff, Dean good insight, appreciate it, Dean Smith. Some of fruit News Hill another record that's good at one hundred and twenty four million dollars. They've got a long way to go to reach Kiwi fruit and grapes, of course, grapes at a couple of billion and Kiwi fruit at four billion. But we'll take it. We'll take anything. Never for long term forecast, I don't notice long term forecast because they might as well throw a darted aboard. But they're suggesting this summer of ours continues. There's no real rain in the forecast. It depends. I mean, you know, you tell good news story like Cherry's fantastic lot of farmers around the North Island. Parts of the North Island at the moment really really struggling with the dry where we are in the country, I notice, interestingly enough the farm I look across the hill at all, across the valley is still green. Green. Is not spring green, but certainly not brown the way it has been some years. So it very much depends on where you go around the country, I guess. For more from the Mi Casking Breakfast, listen live to News to Books at b from six am weekdays, or follow the podcast on iHeartRadio.

Good stuff, Dean good insight, appreciate it, Dean Smith. Some of fruit News Hill another record that's good at one hundred and twenty four million dollars. They've got a long way to go to reach Kiwi fruit and grapes, of course, grapes at a couple of billion and Kiwi fruit at four billion. But we'll take it. We'll take anything. Never for long term forecast, I don't notice long term forecast because they might as well throw a darted aboard. But they're suggesting this summer of ours continues. There's no real rain in the forecast. It depends. I mean, you know, you tell good news story like Cherry's fantastic lot of farmers around the North Island. Parts of the North Island at the moment really really struggling with the dry where we are in the country, I notice, interestingly enough the farm I look across the hill at all, across the valley is still green. Green. Is not spring green, but certainly not brown the way it has been some years. So it very much depends on where you go around the country, I guess. For more from the Mi Casking Breakfast, listen live to News to Books at b from six am weekdays, or follow the podcast on iHeartRadio.