Shift Forward Health
Shift Forward Health
Shift Forward Health is the channel for change makers in healthcare. We produce thought leadership for early adopters and champions of progress in healthcare, bringing together the perspectives of highly respected leaders in health tech, marketing, finance, and human-centered design. Follow Shift Forward Health, and you’ll be subscribed to our entire library of shows, including long-lasting awar…Social links:
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GREATEST HITS: A Profile of Consumerism Leadership (#352)
This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #249, and it originally aired in January 2023. Victor Reiss sheds light on being a Vice President of Consumerism for a major health system. Victor knows that…
32:15
How LG’s Primefocus Health Is Addressing Digital Home Care (#351)
Darren Sabo, CEO of Primefocus Health, gives an inside look at the company’s launch in partnership with LG. He covers a lot of ground about health at home and educating consumers on this quickly evolving space. All that, plus the Flava of the Week about what Rock Health is saying about wearables.…
31:50
GREATEST HITS: The Rise of Retail-Inspired Marketing Leadership (#350)
This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #237, and it originally aired in October 2022. Eric Steinberger, Chief Marketing Officer at Atlantic Health, shared his thoughts as a retail-inspired marketi…
30:15
GenAI's Limitations When It Comes To Behavior Change
When we think about how to best leverage AI in support of making health outcomes better, we should think about how to support humans, not replace them. Join Blake Madden, Founder of Hospitalogy, and host Ann Somers Hogg as they explore how generative AI supports or hinders human health and some o…
27:59
How the VA Health & Benefits App Reached 2 Million Downloads (#349)
Ryan Thurlwell, the VA Health and Benefits Mobile App Design Lead, recognizes a milestone: the app has been downloaded more than 2 million times, ranking it among the most popular digital health apps. Ryan shares the app's most popular features, insights about connecting digital aspects of a Vetera…
22:15
GREATEST HITS: How Health Systems Are Leveling Up (#348)
This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It originally aired in May 2022. Craig Kartchner shares some provocative thinking about the challenges of reaching consumers in legacy health systems. It’s fair to say that…
36:19
Craig Kartchner on the Promise & Reality of Consumer Experience (#347)
Craig Kartchner, Chief Marketing and Customer Engagement Officer at HonorHealth, returns to share how more marketers are taking on consumer experience responsibilities, yet widespread progress is still slow. He shares why at some point, the industry will have to have a paradigm shift, why companies…
43:49
GREATEST HITS: DPC: The Patient Experience Revolution (#346)
This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It originally aired in September 2021. Dr. Paul Thomas is in the house to share some provocative thinking about how direct primary care is revolutionizing the patient exper…
31:12
Why Direct Primary Care is the Future (#345)
Dr. Paul Thomas returns to highlight the momentum behind the Direct Primary Care movement and the revolutionary opportunities to break out of the insurance-based primary care model. All that, plus the Flava of the Week about CVS Health’s new plans to locate Oak Street Health centers side-by-side …
29:59
GREATEST HITS: Deborah DiSanzo, President, Best Buy Health (#344)
This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It originally aired in May 2023. Deborah Di Sanzo, President of Best Buy Health, detailed the three components of Best Buy’s vision for enabling care at home, the extra tra…
31:34