PR/etty Average
King Charles and sleeping your way to the top
It's not what you think, we promise. Today Lucinda and Lulu deep dive into social media strategies seen by Sam Kerr (Chelsea Football Club), Koala Mattresses, The Real Real and Tammy Hembrow's collab with MCO Beauty. Once you listen to the episode, we swear the title will make more sense.
39:40
Help, I opened a restaurant with Maddison Walker from Botellon
BPR client and owner of Botellon, Maddison Walker, joins for the first client interview. Lulu and Maddison divulge her journey from attaining a nursing degree, to starting a restaurant overnight. They also deep dive into Maddison's experience on reality TV show 'Farmer Wants a Wife', where she acci…
40:16
Ex besties and cheating revenge in the media
Lulu and Edwina divulge into two case studies that are grabbing mega attention on the internet. Sports Illustrated has created this week's study of 'Strategic or Sincere' by pinning two ex besties (Alix Earle and Xandra) together at the recent runway show. For all the mega Vanderpump Rules fans, we…
29:11
Bumble Took a Tumble
Lulu and Lucinda are overwhelmed by the world and catch up on how they feel about everything happening globally. They divulge two case studies: the viral trip into the pool before prom videos and Bumble's cancelled campaign. To finish, they do another general knowledge quiz for Lulu that, once agai…
37:11
Meta Gala’s Flop Era
Lulu and Edwina have their first episode together and share their most recent icks for each other. They also delve into the flop of the 2024 Met Gala, and all the bizarre trends and PR moves.
29:51
Are the celebrities going broke?
Lucinda and Nicole (the Social Media Executive at BAYLY PR) deep-dive into BPR's work culture and all things social media. They also delve into a case study of the Chamberlain Coffee x 818 collab, which we think is (PR)etty epic.
33:15
How to get your start in fashion with National Fashion College founder, Bryce McIntosh
PR/etty Average interview with Bryce McIntosh, founder and director of the National Fashion College. With over 15 years of PR industry experience, Bryce has founded the National Fashion College, Sydney’s leading Fashion-Business College. Lulu sat down with Bryce, who shared fascinating insights on …
40:45
What the eff is a listicle?
Lucinda and Lulu retest their PR knowledge and also delve into an Aussie business navigating a potential public relations crisis from Coachella.
38:16
Hairdressergate
Lucinda and Lulu explain how they accidentally broke the internet with a seemingly harmless clip of Lulu getting her hair done on company time. They discuss the press they reached through the viral TikTok and dive into some of the hilarious comments made towards the BAYLY PR team.
34:07
PR is a sweaty job
Edwina and Lucinda start off today’s episode with confession time and divulge the secrets that have been held onto for months. They also discuss the not so glamorous side of PR and their biggest client wins recently.
20:40