Possible NOWForget mega-conferences with endless cab rides and low engagement. Hyve Group CEO Mark Shashoua explains why the best events are built around human connection, intentional design, and a relentless focus on audience quality. In the season one finale of Possible Now, Mark and Christian talk Possible 2025, what Hyve looks for in acquisitions, and how to grow without losing your magic.
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Join Christian Muche, Global President and Co-Founder of POSSIBLE, for a new podcast, POSSIBLE NOW—t…Social links
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From the Inside Out: Mark Shashoua on Growth, Focus, and the Future of IRL Events
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The Golden Age: Vineet Mehra on AI Infrastructure, the Death of Agency Retainers, and What Great Marketing Will Look Like in a Year
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