


Possible NOW
Playlist by Possible NOW
Join Christian Muche, Global President and Co-Founder of POSSIBLE, for a new podcast, POSSIBLE NOW—the podcast where bold possibilities take center stage. This isn’t just another business podcast—…Follow the podcast:
31 clip(s) in playlist

Sebastien Page on Goal-Induced Blindness, Strategic Quitting, and the Power of "I Don't Know"
More than 200 literary agents told Sebastien Page to stay in his lane. The Co-Head of Global Investments and CIO at T. Rowe Price wrote The Psychology of Leadership anyway, and it became a bestseller. He and Christian dig into the near-death experience that taught him about goal-induced blindness, …
49:11
Songs Are Souls: Angela Hunte on Empire State of Mind, Rejection, and Starting Over
Angela Hunte grew up at 560 State Street in Brooklyn, the address that became a line in "Empire State of Mind." That song was turned down before it became New York's anthem. The Grammy-winning songwriter joins Christian to talk about letting go of work that's a piece of your soul, why rejection tau…
48:53
Anti-Chaos: Aaron Starkman on Independence, Creative Discipline, and the Last Space AI Can't Touch
Aaron Starkman may look like the wild-card creative, but he says he's the most buttoned-down person in the room. As Global Chief Creative Officer and Partner at Rethink, the fiercely independent Canadian agency, he's built a shop that refuses to sell and that people rarely leave. He and Christian g…
32:26
POSSIBLE NOW IS BACK FOR SEASON 4!
Welcome back to another exciting season of Possible NOW! This season, we are getting into the room with people who have built, transformed, and led across industries. Frank Cooper, Angela Hunte, Megan Lally, Alexis Ohanian, Faby Torres, Aaron Starkman, Sebastien Page, and Linda Yaccarino. They bri…
01:41
From the Inside Out: Mark Shashoua on Growth, Focus, and the Future of IRL Events
Most conversations about the events industry happen from the outside looking in. This one doesn't. Recorded live at Possible 2026 in Miami, Christian sits down with Mark Shashoua, CEO of Hyve Group, for a candid conversation. Hear from Mark and Christian about what it actually takes to build events…
20:19
Stay Human at Scale: Manolo Arroyo and Carolyn Everson on Reinventing an Icon
Recorded live at POSSIBLE 2026 in Miami, this special episode features Coca-Cola's Global CMO Manolo Arroyo and board director Carolyn Everson. In this candid, unfiltered conversation, these two leaders interview each other and discuss what it took to transform Coca-Cola from a 140-year-old brand i…
28:58
The Golden Age: Vineet Mehra on AI Infrastructure, the Death of Agency Retainers, and What Great Marketing Will Look Like in a Year
Vineet Mehra calls this the golden age of marketing and he can back it up. As Chief Growth Officer at Chime, he's already running 70% of customer support through AI agents, replaced his agency retainer entirely, and moderated focus groups with synthetic AI. He and Christian get into what most marke…
49:29
Audience Is Not Enough: Valeria Lipovetsky on What It Really Takes to Build in the Creator Economy
Valeria Lipovetsky didn’t set out to build a media company. She started with a blog, a small following, and no roadmap. Now, as founder and CEO of Valeria Inc., she helps creators turn influence into lasting impact. She and Christian discuss why reach alone isn’t enough and the key mistake most cre…
35:45
Rebuilding Belief: Marisa Thalberg on Saying Yes, Leading Legacy Brands, and the Only Metric That Matters
Marisa Thalberg has built her career stepping into legacy brands at pivotal moments and helping transform them. Now leading marketing across five iconic American names at Catalyst Brands, she joins Christian to talk about what it really takes to rebuild belief in a brand, why creativity is the mos…
38:00
From Audiences to Communities: Kirk McDonald on the Future of Media
As CEO of Sundial Media and Technology Group, home to Essence, Refinery 29, Afro-Punk, and Beautycon, Kirk McDonald has spent 30 years at the intersection of publishing, ad tech, and agency leadership, and his thesis is simple: the industry optimized for clicks and reach when it should have been bu…
43:37