Is turning everyday vehicles into billboards the key to breaking through ad overload?


In this episode of Open For Business, we explore how VOOH Media is attempting to transform the advertising landscape by turning everyday vehicles into mobile billboards. Joining us is Rajvinder Rai Singh, Co-Founder and Managing Partner of VOOH Media, who shares his journey from digital marketing and e-commerce to leading VOOH’s charge in vehicle out-of-home advertising.



Rajvinder discusses the challenges and opportunities in this unique advertising space, how VOOH Media is differentiating itself from competitors, and how the company leverages data to try and deliver high ROI for brands. He also dives into the future of vehicle advertising and the growth strategies VOOH Media is implementing to drive success in a crowded market.

Is turning everyday vehicles into billboards the key to breaking through ad overload? In this episode of Open For Business, we explore how VOOH Media is attempting to transform the advertising landscape by turning everyday vehicles into mobile billboards. Joining us is Rajvinder Rai Singh, Co-Founder and Managing Partner of VOOH Media, who shares his journey from digital marketing and e-commerce to leading VOOH’s charge in vehicle out-of-home advertising.Rajvinder discusses the challenges and opportunities in this unique advertising space, how VOOH Media is differentiating itself from competitors, and how the company leverages data to try and deliver high ROI for brands. He also dives into the future of vehicle advertising and the growth strategies VOOH Media is implementing to drive success in a crowded market.

The flagship entrepreneurship show on BFM, featuring personal business stories from early stage start-ups, all the way to billionaire octogenarians in Malaysia and abroad. Notable guests include Martin Cooper (father of the mobile phone), Julian Assange (founder of WikiLeaks), Ralph Henry Baer (father of video games), Tony Buzan (Mindmap Guru), Isaac Tigrett (Hard Rock Cafe founder), Robert Kiyosaki (Financial Guru), Nick Vujicic (motivational speaker) and more. Tap into this valuable resource of shared experiences for the SME industry, which also touches on news, issues and trends affecting the business community and beyond.

Open For Business

Discover fresh concepts, tackle obstacles, and unleash growth - Open For Business is the dynamic show where BFM engages with entrepreneurs, business leaders, and industry trailblazers, igniting inspiration, sparking success, and exploring new business models.

Moving Billboards? How VOOH Media Is Driving Out-of-Home Brand Visibility

Is AI the answer to Malaysia’s math failure rate? How could AI transform math in schools? In this episode of Open For Business, we explore how Malaysia-based startup AI Teacher is aiming to revolutionise math education for secondary students with Tupai.ai.



Co-founded by Edmond Yap and Andre Sequerah, Tupai.ai uses AI to create a personalised and engaging math tutoring experience, with the ultimate goal of helping students improve their SPM grades. The platform, currently in beta, is attempting to address both practical and emotional barriers to math learning through adaptive and interactive features.



Edmond and Andre share insights into Tupai.ai’s journey, from the early motivations and challenges to the strategies they believe could make or break their success. We also dive into their funding approach, future expansion plans, and the role of AI in transforming education.



Tune in to discover how this innovative platform is set to change math education in Malaysia.

Is AI the answer to Malaysia’s math failure rate? How could AI transform math in schools? In this episode of Open For Business, we explore how Malaysia-based startup AI Teacher is aiming to revolutionise math education for secondary students with Tupai.ai.Co-founded by Edmond Yap and Andre Sequerah, Tupai.ai uses AI to create a personalised and engaging math tutoring experience, with the ultimate goal of helping students improve their SPM grades. The platform, currently in beta, is attempting to address both practical and emotional barriers to math learning through adaptive and interactive features.Edmond and Andre share insights into Tupai.ai’s journey, from the early motivations and challenges to the strategies they believe could make or break their success. We also dive into their funding approach, future expansion plans, and the role of AI in transforming education.Tune in to discover how this innovative platform is set to change math education in Malaysia.

80% of Kids Are Failing Math, Is Tupai.ai the Solution?

Sigma School, founded in 2022, is more than just an online coding bootcamp — it is a bold initiative that aims to redefine tech education in Malaysia. With a focus on real-world skills and job readiness, Sigma School offers a 3-month intensive programme with a unique guarantee: either secure a tech job or get your money back. 



Today, we’re joined by Deric Yee, the founder of Sigma School, to dive into his journey, the challenges of building an impactful edtech platform, and his vision for the future of tech education.

Sigma School, founded in 2022, is more than just an online coding bootcamp — it is a bold initiative that aims to redefine tech education in Malaysia. With a focus on real-world skills and job readiness, Sigma School offers a 3-month intensive programme with a unique guarantee: either secure a tech job or get your money back.&nbsp;Today, we’re joined by Deric Yee, the founder of Sigma School, to dive into his journey, the challenges of building an impactful edtech platform, and his vision for the future of tech education.

Get A Job, Or Your Money Back

Can local sparkling drink brand Supergulp thrive in the crowded and competitive beverage market? In this episode of Open For Business, we dive into Julian Koh’s journey from e-commerce and food tech roles at companies like Honestbee and Foodpanda to founding Supergulp — a Malaysian sparkling prebiotic drink brand.



As Julian shared with Vulcan Post, the idea for Supergulp began with a simple supermarket visit, where he came across Western sparkling prebiotic drinks. Impressed by their taste and low sugar content, he wondered why there wasn’t a similar option tailored for local tastes. That moment planted the seed for what would become Supergulp.



With no prior F&B experience, Julian drew on his background in food tech and e-commerce to create a healthier alternative for Malaysia’s bustling beverage market, blending inspiration from Western brands with a focus on local preferences.



Julian shares the challenges of launching a consumer brand, strategies to stand out in the “better-for-you” drink market, and Supergulp’s ambitious growth plans. Join us as we explore the early hurdles, the unique product development journey, and the future Julian envisions for Supergulp in Malaysia and beyond.

Can local sparkling drink brand Supergulp thrive in the crowded and competitive beverage market? In this episode of Open For Business, we dive into Julian Koh’s journey from e-commerce and food tech roles at companies like Honestbee and Foodpanda to founding Supergulp — a Malaysian sparkling prebiotic drink brand.As Julian shared with Vulcan Post, the idea for Supergulp began with a simple supermarket visit, where he came across Western sparkling prebiotic drinks. Impressed by their taste and low sugar content, he wondered why there wasn’t a similar option tailored for local tastes. That moment planted the seed for what would become Supergulp.With no prior F&amp;B experience, Julian drew on his background in food tech and e-commerce to create a healthier alternative for Malaysia’s bustling beverage market, blending inspiration from Western brands with a focus on local preferences.Julian shares the challenges of launching a consumer brand, strategies to stand out in the “better-for-you” drink market, and Supergulp’s ambitious growth plans. Join us as we explore the early hurdles, the unique product development journey, and the future Julian envisions for Supergulp in Malaysia and beyond.

Moving Billboards? How VOOH Media Is Driving Out-of-Home Brand Visibility

In 1 playlist(s)

Open For Business

Social links

Follow podcast

Recent clips