With the enhanced prices that producers have been seeing in the beef complex, dairy producers have started to lean in by cross their dairy breed cows with beef bulls.  That dairy X beef has been filling a void in the marketplace left by "native" beef breeds that were impacted by droughts and severe weather.  What do retailers think of that beef?

Jessica Lancaster is the Director of Product Quality Research for the National Cattlemen's Beef Association (NCBA).  They just concluded a major research project that not only measure retail reaction to dairy X beef, but also quantified the yield offered by those dairy X beef carcasses.

Ribeye size - beef color - just a few of the subtle details that showed up in their report.  Listen in as she talks with Pam Jahnke

With the enhanced prices that producers have been seeing in the beef complex, dairy producers have started to lean in by cross their dairy breed cows with beef bulls.  That dairy X beef has been filling a void in the marketplace left by "native" beef breeds that were impacted by droughts and severe weather.  What do retailers think of that beef?
Jessica Lancaster is the Director of Product Quality Research for the National Cattlemen's Beef Association (NCBA).  They just concluded a major research project that not only measure retail reaction to dairy X beef, but also quantified the yield offered by those dairy X beef carcasses.
Ribeye size - beef color - just a few of the subtle details that showed up in their report.  Listen in as she talks with Pam Jahnke

Join Pam Jahnke for the latest farm news. Heard daily on WOZN 96.7 FM and 1670 AM in Madison Wisconsin from 5-6am. Also heard on affiliate stations all over Wisconsin.

Join Pam Jahnke for the latest farm news. Heard daily on WOZN 96.7 FM and 1670 AM in Madison Wisconsin from 5-6am. Also heard on affiliate stations all over Wisconsin.

MID-WEST FARM REPORT - MADISON

Every time a Wisconsin farmer sells an animal, a portion of that sale is dedicated to that commodities check-off program.  The program directs those funds toward research, education and promotion.

The Wisconsin beef industry includes not only cow/calf producers, feedlot operations, and breeding operations - but it also includes the depth of Wisconsin's dairy industry since many of those cows, steers, and calves will ultimately become a part of the beef industry.

Checkoff Chat, sponsored by the Wisconsin Beef Council and Equity Livestock Sales Assocation, keeps producers and consumers aware of where money's being spent and how consumers are reacting to their product.

Checkoff Chat

Daily audio and podcasts from the Mid-West Farm Report Madison!

Daily audio and podcasts from the Mid-West Farm Report Madison!

How Are Retailers Reacting To Dairy-Beef - Jessica Lancaster

Schoepp Farms, led by Ron Schoepp, is a pioneer in sustainable agriculture in Wisconsin. Established in 1949 when Schoepp's father moved to the area, the farm has embraced conservation practices that keep it thriving today. Schoepp Farms manages a rotational grazing operation, dairy heifers, beef cattle, and various row crops, including alfalfa, wheat, and cover crops. Over the years, the farm has become a leader in practices like no-till, which Schoepp adopted in 1991, and the use of cover crops, which they began in the mid-90s.

"One of the biggest benefits we see from no-till and rotational grazing is keeping the soil where it belongs," Schoepp says. "It’s crucial to keep nutrients in the soil, not washing away into nearby water bodies. With these practices, we’re not just protecting our land but also adapting to climate extremes," he adds, reflecting on their resilience during the drought of 2012.

Schoepp Farms, led by Ron Schoepp, is a pioneer in sustainable agriculture in Wisconsin. Established in 1949 when Schoepp's father moved to the area, the farm has embraced conservation practices that keep it thriving today. Schoepp Farms manages a rotational grazing operation, dairy heifers, beef cattle, and various row crops, including alfalfa, wheat, and cover crops. Over the years, the farm has become a leader in practices like no-till, which Schoepp adopted in 1991, and the use of cover crops, which they began in the mid-90s.
"One of the biggest benefits we see from no-till and rotational grazing is keeping the soil where it belongs," Schoepp says. "It’s crucial to keep nutrients in the soil, not washing away into nearby water bodies. With these practices, we’re not just protecting our land but also adapting to climate extremes," he adds, reflecting on their resilience during the drought of 2012.

Farming with Purpose: Schoepp Farms Leads the Way

If you depend on the U.S. Postal Service, you’ll want to pay attention to proposed changes in delivery times. It’s going to have the biggest impact on rural Wisconsinites. The postal service’s new operational plan will save them $3 billion per year, but it will be at the expense of rural residents, explains Congressman Tom Tiffany. Rural areas will see an additional day for delivery and no more afternoon pickup, he says. Tiffany penned a letter to USPS to reconsider its plan.

If you depend on the U.S. Postal Service, you’ll want to pay attention to proposed changes in delivery times. It’s going to have the biggest impact on rural Wisconsinites. The postal service’s new operational plan will save them $3 billion per year, but it will be at the expense of rural residents, explains Congressman Tom Tiffany. Rural areas will see an additional day for delivery and no more afternoon pickup, he says. Tiffany penned a letter to USPS to reconsider its plan.

Tiffany: USPS Changes Will Impact Rural Residents

Sauerkraut is being reimagined in a small northeast Wisconsin community.  Flanagan Sauerkraut has been produced by local farms in Bear Creek, WI for decades.  Now Fermented Food Holdings, Inc. is investing $13 million to expand local production in Bear Creek and relocate its corporate headquarters to Madison. CEO Jorge Azevedo explains their plans and their new flavors to Pam Jahnke.

Stu Muck's watching the hurricane development that could again sweep over Florida soon.

The Mayer family in Washington County has a lot to be thankful for.  Their farm is celebrating over 150 years in their ownership, with the next generation in place to carry it forward.  Charitee Seebecker gets the story from Ike and Shelly Mayer and their daughter, Cassie Strupp.

Travis Tranel from Cuba City won his State Assembly re-election process, but others did not.  Tranel is the chair of the Assembly Ag Committee and gives us his quick read on what the election's changed.

Holiday's amplify how criminals try to infiltrate your pocketbook.  Jim Flaherty with AARP Wisconsin tells Pam Jahnke about a few tools that can help people protect themselves from scams, fraud and porch pirates.  Paid for by AARP Wisconsin.

Sauerkraut is being reimagined in a small northeast Wisconsin community.  Flanagan Sauerkraut has been produced by local farms in Bear Creek, WI for decades.  Now Fermented Food Holdings, Inc. is investing $13 million to expand local production in Bear Creek and relocate its corporate headquarters to Madison. CEO Jorge Azevedo explains their plans and their new flavors to Pam Jahnke.
Stu Muck's watching the hurricane development that could again sweep over Florida soon.
The Mayer family in Washington County has a lot to be thankful for.  Their farm is celebrating over 150 years in their ownership, with the next generation in place to carry it forward.  Charitee Seebecker gets the story from Ike and Shelly Mayer and their daughter, Cassie Strupp.
Travis Tranel from Cuba City won his State Assembly re-election process, but others did not.  Tranel is the chair of the Assembly Ag Committee and gives us his quick read on what the election's changed.
Holiday's amplify how criminals try to infiltrate your pocketbook.  Jim Flaherty with AARP Wisconsin tells Pam Jahnke about a few tools that can help people protect themselves from scams, fraud and porch pirates.  Paid for by AARP Wisconsin.

How Are Retailers Reacting To Dairy-Beef - Jessica Lancaster

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