Math & Magic: Stories from the Frontiers of Marketing with Bob PittmanMath & Magic: Stories from the Frontiers of Marketing with Bob Pittman

Stéphane Bancel: “The upside was changing humanity forever.”

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Moderna’s CEO Stéphane Bancel will go down in history for pioneering the Covid-19 vaccine. He sits down with Bob to recount the story of the pandemic from his perspective, from the moment he knew it would become an international disaster to the decision to throw out Moderna’s playbook and risk everything to help humanity. At the time, Moderna had never sold a product, requiring Stéphane to adapt to a new strategy, scale the business, and sustain seven day work weeks. All of this has set Moderna up for a strong future. In fact, Stéphane believes Moderna’s next decade will be so critical for the healthcare industry that its name will no longer be synonymous with the pandemic.

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Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

How do the smartest marketers and business entrepreneurs cut through the noise? And how do they mana 
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