Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman
Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman
Playlist by Math & Magic: Stories from the Frontiers of Marketing with Bob PittmanHow do the smartest marketers and business entrepreneurs cut through the noise? And how do they manage to do it again and again? It's a combination of math—the strategy and analytics—and magic, the cr…Follow the podcast:
114 clip(s) in playlist
Lisa Coffey: “ Radio personalities are the original influencers."
Chief Business Officer at iHeartMedia, Lisa Coffey has run the gamut in media sales. She started out as part of traditional media, at newspapers like USA Today and The Wall Street Journal and at the magazines of Time Inc. Then she made the jump to digital, first at LinkedIn and then spending a deca…
36:26
Strauss Zelnick: “Doing something from scratch, that’s challenging.”
After finding success from a young age at companies like 20th Century Studios, Vestron, and BMG Entertainment, Strauss Zelnick decided to go out on his own in his 40s. He founded Zelnick Media Capital and became CEO of Take-Two Interactive, the software company behind Grand Theft Auto. Together, th…
39:02
Mike Cessario: ”No investor was gonna write me a check for the concept.”
A skull-emblazoned design with a funny slogan is just not what people expect when they’re buying a healthy beverage. But that’s exactly why Liquid Death Founder and CEO Mike Cessario thought there was room for disruption. He didn’t think funny, cool, irreverent marketing should be limited to things…
43:03
Math & Magic Returns March 19th
Join iHeartMedia Chairman and CEO Bob Pittman for a new season of Math & Magic: Stories from the Frontiers of Marketing. Bob is taking you behind the scenes of the biggest businesses and industries while sharing insights from the smartest minds in marketing, business and creativity. New episodes st…
01:43
CEOs You Should Know: Chon Nguyen, CEO of Newgentek
Chon Nguyen started his career in the kitchen. As he shares on this episode of CEOs You Should Know, he became an entrepreneur but never left restaurants behind. Today he builds high-impact businesses at the intersection of technology and hospitality. He’s the founder of and CEO of Newgentek, an IT…
11:06
CEOs You Should Know: Avani Desai, CEO of Schellman
Avani Desai is the CEO of Schellman, the largest specialized CPA firm focusing on cybersecurity assessments for major companies like Walmart, Meta, and OpenAI. In this episode of CEOs You Should Know, she discusses the firm's role in building trust through third-party cybersecurity evaluations, the…
10:48
Listen to Bob on Tetragrammaton with Rick Rubin
Math & Magic host Bob Pittman shares some iconic stories from the launch of MTV in this episode preview of Tetragrammaton, a podcast by record industry legend Rick Rubin. Find the full episode here. For more from Rick, visit his website and YouTube channel.
16:35
Bonus Episode: Business Breakthroughs
This bonus episode is all about innovation– that breakthrough that can change individual careers and even entire industries. We’re going back through the Math & Magic archives to hear from top innovators –from Blake Scholl, who is working to revolutionize commercial flights as the CEO of Boom Super…
16:31
Jonathan Adashek: “I’m going to do this job like I don’t need it.”
From the White House, to Edelman, Microsoft, Nissan and IBM, Jonathan Adashek has had a wide-ranging career. His experiences may span from politics, to the business side of PR, to tech, to automotive, but he has developed core beliefs about corporate culture, work ethic, marketing, and communicatio…
38:22
The Value of College
It can take decades to build breakthrough brands and noteworthy careers, and this bonus episode examines an essential building block to getting there – the college years. Goldman Sachs CEO David Solomon didn’t get the training you might expect for a leader in investment banking at his small liberal…
15:28