Math & Magic: Stories from the Frontiers of Marketing with Bob PittmanMath & Magic: Stories from the Frontiers of Marketing with Bob Pittman

Philippe Krakowsky: “If you say you’re going to do something, do something.”

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It's hard to imagine an exec with a more colorful background than IPG's Chief Operating Officer and EVP Philippe Krakowsky. Hailing from Mexico City, Philippe grew up speaking three languages. He paid for college by debugging Atari games. And though he studied linguistics and comparative lit, his first job after school was founding an AI startup...that he later sold to Apple! Learn how Philippe got bit by the advertising bug, how he uses data to build credibility with consumers, and why he advises his colleagues and clients to focus on 2 or 3 things, instead of "trying to boil the ocean." Plus, learn why Philippe thinks diversity and working with people you respect are two of the most powerful assets in building a team. 

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  1. Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

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Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

How do the smartest marketers and business entrepreneurs cut through the noise? And how do they mana 
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