Math & Magic: Stories from the Frontiers of Marketing with Bob PittmanMath & Magic: Stories from the Frontiers of Marketing with Bob Pittman

Jan Brandt: “We had to break a lot of glass”

View descriptionShare

It’s hard to imagine what this pandemic would look like without the internet to keep us all connected, and we have Jan Brandt’s marketing genius to thank for that technological revolution. As the CMO of AOL in the 1990s, she grew their subscription base by being keenly attuned to customers’ desires—and to the potential for home internet access to transform their lives. Listen to Jan explain why she loves being “the queen of no,” why she’d never fire someone for making a mistake, and how her drive comes from the “moxie” she’s admired since she was a kid watching her mother deftly navigate tough negotiations as a small business owner.  

Learn more about your ad-choices at https://www.iheartpodcastnetwork.com
  • Facebook
  • X (Twitter)
  • WhatsApp
  • Email
  • Download

In 1 playlist(s)

  1. Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

    93 clip(s)

Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

How do the smartest marketers and business entrepreneurs cut through the noise? And how do they mana 
Social links
Follow podcast
Recent clips
Browse 93 clip(s)