The old influencer playbook is dead. In this episode I break down the marketing shift the fastest growing brands are quietly using right now, why nano influencers and real word of mouth are outperforming big celebrity partnerships, and the content strategy I used to completely pivot Make It Happen.
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👉🏼 https://www.makeithappen.org.nz/
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(#109) Guest: Amy Barratt & Dayna Slade - How Two Best Friends Built a Brand Rooted in Culture, Identity and Aroha
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(#107) The Life and Money Advice I Would Give My Younger Self (That Nobody Told Me)
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