If your email marketing feels clunky, time-consuming, or a bit “forgotten”, this episode is going to be your new best friend. These quick, practical hacks help you get smarter with your setup so your emails feel more personalised, more strategic – and a whole lot easier to manage.

You’ll learn:

• How to use a second form after signup to collect powerful segmenting data without scaring people off
• A simple delivery tweak that makes sure subscribers actually see the lead magnet they requested
• The “everything template” method to design once and reuse content blocks again and again
• Clever ways to use trigger tags, splits, and conditional content so different groups see the right version of your emails

These hacks aren’t about adding more work – they’re about making your email marketing behave like a well-oiled system. Small tweaks like smarter forms, saved content blocks, and conditional sections can seriously upgrade both your subscriber experience and your sanity.

Want to see more of what I get up to when I’m not podcasting?

• Hang out with me on Instagram @yaelkeon
• Get my freebie: 80+ Fill in the Blank Email Ideas
• Get the FREE getting started course: Get Started with Email Marketing
• Shop The Email Marketing Superstore
• Join The Email Experience
• 1-1 Consulting