Simon Griffiths is the co-founder and head-honcho of “Who Gives a Crap” a sustainable and ethical toilet paper company that launched in 2013 when Simon sat on a toilet, non-stop for 50 straight hours live on a web stream - until he’d pre-sold all $50,000 worth of their initial order.

Since then WGAC has tripled in size, but they still donate 50% of their profits to help build toilets in developing countries.

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