This podcast missed the mark. 
The premise is all wrong - backwards, even.
People want to buy things that make them smarter, stronger, safer, sexier and rich. 
Nobody wants a podcast about the people behind the fantasies - brought to them by the biggest and the smallest names in this industry.
People today want beautiful lies.
Nobody wants a podcast about advertising. 

‘AdMission’, with advertising guru Russel Howcroft and up-and-comer Freddie Young from ‘Good One Creative ', tells the uncensored story behind the world’s most talked about brands, ideas, marketing campaigns, advertising news and industry screw ups. 

Russel and Freddie are the ‘then’ and ‘now’ of advertising - Russel, with a life-time of knowledge and experience shaped in the free for all days of advertising, and Freddie, a millennial working in a fractured media landscape dominated by strict standards and Tik-Tok.  

This no spin podcast offers sharp insight to the world's biggest stories in advertising, media and business.