Russ and Freddie explain what The Wiggles and Taylor Swift have in common, and why she demonstrates the fundamentals of marketing. They clash over the right to disconnect, and offer up their ideas for a pitch to sell it.

'They've come out swinging'; Gloves are off in Aussie marketing warfare
40:30

'Stop jumping at shadows': Why Nike was wrong to apologise
41:06

Vodafone & Telstra in a 'coverage war'
42:04