What's Your Problem?What's Your Problem?

Scrubbing Carbon from the Air

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Dan Friedmann is the CEO of Carbon Engineering. The company is at the frontier of a new industry, direct air capture. They just broke ground on a big plant in Texas that will pull carbon dioxide out of the air.

Dan’s problem is this: how do you bring the price of direct air capture way down? And how do you convince companies and governments to pay for scrubbing carbon out of the air?

 
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What's Your Problem?

Every week on What’s Your Problem, entrepreneurs and engineers talk about the future they’re trying  
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