Dan Friedmann is the CEO of Carbon Engineering. The company is at the frontier of a new industry, direct air capture. They just broke ground on a big plant in Texas that will pull carbon dioxide out of the air.

Dan’s problem is this: how do you bring the price of direct air capture way down? And how do you convince companies and governments to pay for scrubbing carbon out of the air?

<p>Dan Friedmann is the CEO of Carbon Engineering. The company is at the frontier of a new industry, direct air capture. They just broke ground on a big plant in Texas that will pull carbon dioxide out of the air.</p>
<p>Dan’s problem is this: how do you bring the price of direct air capture way down? And how do you convince companies and governments to pay for scrubbing carbon out of the air?</p>

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Scrubbing Carbon from the Air

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/90fcbd07-e12a-452d-af75-b0130132536f/transcript

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