In this episode, Paul talks with Liz Clark, President and CEO of The Global Health and Fitness Industry Association (IHRSA). With a lifetime of experience in association management and a personal interest in physical fitness, Liz works to enhance the growth and development of the fitness industry through legislation. She also sits on the board of the Physical Activity Alliance.

The mission of IHRSA, the Global Health & Fitness Association, is to grow, promote, and protect the health and fitness industry and to provide its members with the benefits that will help them be more successful. IHRSA and its members—health and fitness clubs, gyms, studios, sports and aquatic facilities, and industry partners—are dedicated to making the world healthier through regular exercise. In addition, IHRSA's advocacy team is fighting to pass the Personal Health Investment Today (PHIT) Act, federal legislation that incentivizes physical activity and lowers consumer costs.

Tune in to hear Liz discuss how she qualifies the impact and importance of the fitness industry for public health, military service, and general social well-being to create legislation that affects fitness business owners and operators.

Additional Resources:

Wexer Virtual Fitness

IHRSA

Liz Clark

info@ihrsa.org