Paul’s conversation with Amy Thompson, the CEO of IDEA Health & Fitness Association helps unlock the secrets to thriving in the fitness industry. Amy discusses practical strategies for independent professionals and brick-and-mortar gyms, from retaining top talent as brand ambassadors, building a vibrant culture, boosting membership, and evolving your business with a robust group fitness schedule. 

IDEA Health & Fitness Association is a membership association for fitness and wellness professionals, with approximately 22,000 members in over 80 countries. Members are personal fitness trainers, group fitness instructors, body-mind-spirit professionals, health club facility owners, managers, and fitness program directors. IDEA’s media division produces and distributes content in the form of magazines, journals, and conferences.

In 2025, join IDEA Fit at the regional Health & Fitness Summit in March in Denver, CO, or IDEA World, a 3-day education event and expo, in Sacramento, CA in July.

Additional Resources:

Wexer Virtual Fitness

Amy B Thompson on LinkedIn 

IDEA Fit Website