Joe Murphy discusses the critical concept of risk tolerance in retirement planning and investment strategies. He emphasizes the importance of understanding individual risk tolerance, which can change over time due to various factors such as age, income, investment experience, and personal goals. Joe also explores the emotional cycle of investing, highlighting how emotions like greed and fear can impact investment decisions. He concludes by discussing strategies for managing risk in investment portfolios and the importance of regular assessments to align investments with clients' goals. Call or text 800-930-5905. Visit MWMFinancial.Tax to learn more.