Nikita Barmecha (EcoRight)

Voices for Local with Monisha Singh Katial

On this Earth Day Special episode of Voices For Local, Monisha speaks to Nikita Barmecha, the co-founder of EcoRight, a brand that, in their own words, makes products that make the planet happy. They use organic materials to create sustainable, trendy bags of all kinds – from totes and crossbody bags to backpacks and grocery bags. Nikita tells Monisha about how the brand’s co-founder, her husband Udit, grew up in a household that put the Earth first, how affordability and sustainability are not mutually exclusive, and how, in a world of greenwashing, they believe in being sustainable from the ground up by putting in the work and doing it right.

To check out EcoRight’s work, log onto www.ecoright.com or follow their journey on Instagram @ecorightbags. And to keep up with Monisha Singh Katial, follow her on Instagram @monishasinghkatial. We would love to hear from you and your recommendations for homegrown brands that you think we should feature on our lineup of Voices For Local, so reach out to us @voicesforlocal on Instagram.

CREDITS:

Host: Monisha Singh Katial (Twitter & Instagram)

This is a Maed in India production.

Audio Engineer & Editor: Kartik Kulkarni

Creative Director: Mae Mariyam Thomas

Project Manager: Shaun Fanthome

Producer: Husein Haveliwala

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Voices for Local with Monisha Singh Katial
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Voices for Local with Monisha Singh Katial

The time has come for India’s homegrown brands to shine. Through this podcast series, media personal…