Tip of the Iceberg
Tip of the Iceberg
Tip of the Iceberg features conversations between members of the fresh produce industry and the editors of trade publications The Packer and PMG. Topics will include current events and provide insight into the opportunities and challenges for different segments of the industry today, including growers, marketers, wholesalers, foodservice operators, retailers and more.Social links:
Tip of the Iceberg: How One Packer Makes an Impact, Helps Food Banks
Randy Asadoor, CEO of Keystone Packing, and Sabrina Thakkar, director of the California Association of Food Banks's Farm to Family program, share the unique partnership between their organizations and the ever-growing need for fresh produce at food banks.
24:34
Tip Of The Iceberg: Previewing This Year's Farmworker of the Year Awards
LeAnne Ruzzamenti, director of marketing and communications with the Equitable Food Initiative, highlights this year's award, and shares the critical role farmworkers play in the fresh produce industry and why it's important to recognize them.
20:42
Tip of The Iceberg: A Look At The Future of 2D Barcodes
John Ross, IGA CEO, shares his company's strategy to transition to 2D barcodes and the benefits the barcodes hold for the fresh produce industry.
30:00
Tip Of The Iceberg: New Innovations In Produce Shipping
Matthew Aronson, chief revenue officer at Verdant Technologies, shares how his company deploys 1-MCP (1-methylcyclopropene) in a new and innovative way to offer better produce to retailers and cut down on the use of ice in shipping.
27:30
How to Prepare for FSMA 204
Lucelena Angarita, director of food supply chain visibility at GS1 US shares why it's never too early to start preparing your fresh produce business for the Food Traceability Final Rule, which goes into effect on Jan. 20, 2026.
20:16
Tip Of The Iceberg: Sustainability Efforts In The Irrigation Industry
In this episode, Mike Hemman, senior vice president of the North America Division of the drip irrigation solutions provider Netafilm, highlights some of the innovative ways his company integrates recycling into its drip irrigation products.
19:25
Tip of The Iceberg: Recognizing the importance of farmworkers
Brianna Shales, marketing director for Stemilt Growers joins LeAnne Ruzzamenti, the director of marketing and communication for the Equitable Food Initiative to share ways to celebrate the vital role of farmworkers.
18:57
Tip Of The Iceberg: Use Social Media To Teach Others About Your Farm
Shay Myers, CEO of Owyhee Produce, is a third-generation farmer and also known as @shayfarmkid. Myers shares how he uses his social media platforms to talk about agriculture, why getting in front of the camera is important and how to connect with tho
20:52
Tip of The Iceberg: The Key Role Fresh Produce Plays for Food Banks
Leslie Gordon, president and CEO of the Food Bank for New York City discusses how the fresh produce industry contributes to feeding those in need.
23:36
Tip Of The Iceberg: What you Can Learn at GOPEX 2025
Darren Seifer, industry advisor for consumer goods and foodservice insights for Circana gives us a sneak peek of his GOPEX 2025 presentation, focusing on today's organic produce shopper and what drives their loyalty.
09:05