This time Tiff and I explore the differing concepts of "the best" (diet, workout, job, lifestyle, strategy, protocol) and "our best," highlighting that what's optimal for one person will be sub-optimal, or even dangerous, for another. Is there really a "best" diet? Or fitness program? Is there a (single) best way to grow a business? Build a brand? What about relationships? Is there only one way to build a great marriage? Or friendship? As we continue on our personal growth journey, maybe our biggest challenges isn't to discover "the" best but rather, "our" best.