Failure is such an interesting concept. One person's failure is another person's lesson. One person calls their 10k race time a failure, someone else calls it a PB. John considers his return on investment (ROl) a disappointing outcome, Sally sees it as a nice gain. Failure is a construct. An idea. A story we tell ourselves. An interpretation. It's not an objective reality; it's a human-made category. An outcome happens, and we decide - based on our expectations, values, and cultural narratives - whether to call it "failure" or something else. This is a conversation about that. And more.