AgriWebb is a livestock management software company that was started by the three founders including John in a garage in Melbourne in 2014.  The business now has 70 staff, a head office in Sydney, a UK office, a US office and has recently entered Brazil with a key partner. They have customers across 16 countries offering software as a service to farmers. In this interview John shares the growth story of the business, including their recent partnership with Cargill to support Brazilian cattle ranchers. John also shares how they plan and measure success using OKR’s, and engage their team through ‘Crucial Conversations’.  There are many nuggets of knowledge in this jam packed half hour podcast.