AI is changing the way websites are built, optimized, and ranked—but what does that mean for businesses? In this episode of The Marketing Madmen, Nick Constantino sits down with Jason Cyr to explore how AI-driven web design, SEO shifts, and local search optimization are reshaping the digital world. From AI-generated content to the decline of organic search and the future of website conversions, they break down the biggest trends in digital marketing for 2025.

Key Takeaways:
AI tools are reshaping website design, making it faster but challenging creativity.
SEO is evolving—Google’s AI-driven results are reducing organic traffic by up to 95%.
Local SEO is more critical than ever, with Google favoring reviews & verified listings.
Conversion-focused strategies matter more than search rankings for business success.
Businesses must shift their approach—prioritizing trust, engagement, and clear CTAs.

AI is changing the way websites are built, optimized, and ranked&mdash;but what does that mean for businesses? In this episode of The Marketing Madmen, Nick Constantino sits down with Jason Cyr to explore how AI-driven web design, SEO shifts, and local search optimization are reshaping the digital world. From AI-generated content to the decline of organic search and the future of website conversions, they break down the biggest trends in digital marketing for 2025.
Key Takeaways:
<ul>
<li>AI tools are reshaping website design, making it faster but challenging creativity.</li>
<li>SEO is evolving&mdash;Google&rsquo;s AI-driven results are reducing organic traffic by up to 95%.</li>
<li>Local SEO is more critical than ever, with Google favoring reviews &amp; verified listings.</li>
<li>Conversion-focused strategies matter more than search rankings for business success.</li>
<li>Businesses must shift their approach&mdash;prioritizing trust, engagement, and clear CTAs.</li>
</ul>

TikTok, Acronyms & pretty pictures drive us mad – 30 years of common sense and no BS is what marketing should be about.

Trip Jobe & Nick Constantino, The Marketing Madmen have a passion for ensuring that your business wins because of smart marketing.

They will be sharing best practices and stupid marketing gone wrong as well as having other industry leaders share their secrets and strategies for your benefit.

They Say Marketing Is a Mad Man's Game...

The Marketing Madmen

The Marketing MadMen is your compass in the ever-evolving marketing landscape. Our show dives deep into the challenges, trends, and strategies that shape the industry.
Top 2% Global Podcast
Top 100 Marketing Podcast on Apple
Radio Show on 106.3FM in Atlanta
17,000+ YouTube Subscribers

 The Marketing MadMen isn’t just about marketing—it’s about connecting, adapting, and thriving in the madness. Tune in for insights, stories, and actionable strategies!

The Marketing MadMen is your compass in the ever-evolving marketing landscape. Our show dives deep into the challenges, trends, and strategies that shape the industry.
<ul>
<li>Top 2% Global Podcast</li>
<li>Top 100 Marketing Podcast on Apple</li>
<li>Radio Show on 106.3FM in Atlanta</li>
<li>17,000+ YouTube Subscribers</li>
</ul>
 The Marketing MadMen isn’t just about marketing—it’s about connecting, adapting, and thriving in the madness. Tune in for insights, stories, and actionable strategies!

186. AI, Web Design & Digital Strategy in 2025

The Evolution of Brand Marketing

The Power of Packaging and Branding

Aligning with Local Sports Teams

Enhancing the In-Store Experience

Navigating the Digital Marketing Landscape

The Future of Luxury Jewelry Marketing

Jewelry isn’t just beautiful—it’s hard to market. In this hybrid episode of Legacy of Luxury, Nick Constantino and Jaron Solomon break down what’s broken in jewelry marketing, from abandoned brand-building to the overhype of data-driven performance. They talk sports partnerships, in-store experience, digital agency pitfalls, and the new rules of trust and storytelling.

Key Takeaways
Performance marketing without brand marketing is a dead end.
Radio still builds long-term loyalty in ways social can’t touch.
Sports sponsorships create trust signals and real-world rapport.
In-store experience is a brand touchpoint, not just a transaction.
Agencies must evolve from vendors to strategic partners.
Independent jewelers are luxury brands—not just resellers.

Sound bites

"People only see the tip of the iceberg."

"The model needs to change."

"We are going to carve our own path."

Chapters

00:00 The Unique Landscape of Jewelry Marketing

04:44 The Evolution of Brand Marketing

09:24 The Power of Packaging and Branding

11:15 Aligning with Local Sports Teams

17:59 Enhancing the In-Store Experience

19:34 The Importance of Lighting in Jewelry Display

24:24 Navigating the Digital Marketing Landscape

32:53 The Future of Luxury Jewelry Marketing

#LegacyOfLuxury #JewelryMarketing #LuxuryBranding #SolomonBrothers #MarketingStrategy #InStoreExperience #DigitalMarketing #BridalJewelry #SportsMarketing

Jewelry isn&rsquo;t just beautiful&mdash;it&rsquo;s hard to market. In this hybrid episode of Legacy of Luxury, Nick Constantino and Jaron Solomon break down what&rsquo;s broken in jewelry marketing, from abandoned brand-building to the overhype of data-driven performance. They talk sports partnerships, in-store experience, digital agency pitfalls, and the new rules of trust and storytelling.
Key Takeaways
<ul>
<li>Performance marketing without brand marketing is a dead end.</li>
<li>Radio still builds long-term loyalty in ways social can&rsquo;t touch.</li>
<li>Sports sponsorships create trust signals and real-world rapport.</li>
<li>In-store experience is a brand touchpoint, not just a transaction.</li>
<li>Agencies must evolve from vendors to strategic partners.</li>
<li>Independent jewelers are luxury brands&mdash;not just resellers.</li>
</ul>
Sound bites
"People only see the tip of the iceberg."
"The model needs to change."
"We are going to carve our own path."
Chapters
00:00 The Unique Landscape of Jewelry Marketing
04:44 The Evolution of Brand Marketing
09:24 The Power of Packaging and Branding
11:15 Aligning with Local Sports Teams
17:59 Enhancing the In-Store Experience
19:34 The Importance of Lighting in Jewelry Display
24:24 Navigating the Digital Marketing Landscape
32:53 The Future of Luxury Jewelry Marketing
#LegacyOfLuxury #JewelryMarketing #LuxuryBranding #SolomonBrothers #MarketingStrategy #InStoreExperience #DigitalMarketing #BridalJewelry #SportsMarketing

The Past, Present, and Future of Luxury Jewelry Marketing

Description: After nearly three years and 190 episodes, host Nick Constantino signs off Marketing Madmen with a bold, honest look at lessons learned, battles won, and the future of marketing. From agency letdowns to Vegas trade show wins, this finale is part retrospective, part real-talk masterclass on what modern marketing really demands.

🧠 Key Takeaways:
Why Nick stepped away: prioritizing quality over quantity in content
The downfall of modern agencies—and what brands need instead
Radio's underestimated impact in a short-form video world
Lessons from JCK: networking, brand power, and over-the-top luxury marketing
Sales vs. marketing alignment, and what actually builds brand equity
The tension between performance and brand marketing in 2025’s ROI culture
Why not chasing trends was the strategy all along

#MarketingMadmen #NickConstantino #DigitalMarketing #AgencyLife #CMOChronicles #LuxuryMarketing #JCK2025 #SEO #BrandStrategy #MarketingPodcast

Description: After nearly three years and 190 episodes, host Nick Constantino signs off Marketing Madmen with a bold, honest look at lessons learned, battles won, and the future of marketing. From agency letdowns to Vegas trade show wins, this finale is part retrospective, part real-talk masterclass on what modern marketing really demands.
🧠 Key Takeaways:
<ul>
<li>Why Nick stepped away: prioritizing quality over quantity in content</li>
<li>The downfall of modern agencies&mdash;and what brands need instead</li>
<li>Radio's underestimated impact in a short-form video world</li>
<li>Lessons from JCK: networking, brand power, and over-the-top luxury marketing</li>
<li>Sales vs. marketing alignment, and what actually builds brand equity</li>
<li>The tension between performance and brand marketing in 2025&rsquo;s ROI culture</li>
<li>Why not chasing trends was the strategy all along</li>
</ul>
#MarketingMadmen #NickConstantino #DigitalMarketing #AgencyLife #CMOChronicles #LuxuryMarketing #JCK2025 #SEO #BrandStrategy #MarketingPodcast

Raw Takeaways from 3 Years Behind the Mic

189. Mic Drop: The Final Broadcast of Marketing Madmen

SEO is evolving fast, and AI is reshaping how businesses rank online. Marketing Madmen goes live from Atlanta Tech Week with Chris Williams (Elite Web Professionals) and Tommy Green (Serial Entrepreneur) to break down the latest trends in SEO, AI-driven content, and brand marketing.

They dive deep into: ✅ AI-powered search & Google’s evolving algorithms ✅ Optimizing for TikTok, LinkedIn & multi-platform search ✅ Why authenticity in content creation matters more than ever ✅ How businesses can future-proof their SEO strategy

🎙️ Whether you're a beginner or an expert, this episode delivers game-changing insights on how digital marketing is shifting in 2025!

Key Takeaways:
SEO is shifting toward answer-based optimization (AEO)—Google favors Q&A-style content over traditional keyword stuffing.
AI is a tool, not a replacement—execution, strategic prompts, and brand authenticity still matter most.
Multi-platform search is the future—businesses must optimize for TikTok, YouTube, LinkedIn & beyond, not just Google.
Brand authority is everything—AI rewards trust & credibility, penalizing low-value, automated content.
Google’s AI-driven search is reducing website traffic—businesses must adapt their SEO strategy to stay visible.

SEO is evolving fast, and AI is reshaping how businesses rank online. Marketing Madmen goes live from Atlanta Tech Week with Chris Williams (Elite Web Professionals) and Tommy Green (Serial Entrepreneur) to break down the latest trends in SEO, AI-driven content, and brand marketing.
They dive deep into: ✅ AI-powered search &amp; Google&rsquo;s evolving algorithms ✅ Optimizing for TikTok, LinkedIn &amp; multi-platform search ✅ Why authenticity in content creation matters more than ever ✅ How businesses can future-proof their SEO strategy
🎙️ Whether you're a beginner or an expert, this episode delivers game-changing insights on how digital marketing is shifting in 2025!
Key Takeaways:
<ul>
<li>SEO is shifting toward answer-based optimization (AEO)&mdash;Google favors Q&amp;A-style content over traditional keyword stuffing.</li>
<li>AI is a tool, not a replacement&mdash;execution, strategic prompts, and brand authenticity still matter most.</li>
<li>Multi-platform search is the future&mdash;businesses must optimize for TikTok, YouTube, LinkedIn &amp; beyond, not just Google.</li>
<li>Brand authority is everything&mdash;AI rewards trust &amp; credibility, penalizing low-value, automated content.</li>
<li>Google&rsquo;s AI-driven search is reducing website traffic&mdash;businesses must adapt their SEO strategy to stay visible.</li>
</ul>

Marketing Madmen Live from Atlanta Tech Week

186. AI, Web Design & Digital Strategy in 2025

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