This week on The Lazy CEO Podcast, Jane sits down with Michael Porter, Founder of Skin Control, the Aussie pimple patch brand that became Australia's number one acne care brand, selling over 4.8 million packets in 2025 alone.

Growing up around his family's Four Seasons Condoms empire, Michael had entrepreneurship in his DNA. But nothing could prepare him for what it actually took to get Skin Control off the ground.

In this episode, they dive into:
How growing up around family businesses like Four Seasons Condoms shaped his entrepreneurial mindset and led to the creation of Skin Control.
The strategy behind standing out in a crowded skincare market, landing major retailers, and scaling a brand that now dominates both retail and e-commerce.
His best hustle stories as proof that no matter the business size, sometimes the founder needs to get their hands dirty to make shit happen.


Connect with us:
Follow The Lazy CEO podcast: @thelazyceo_podcast@thelazyceopod
Stay updated with Jane Lu: @thelazyceo
Connect with Michael: @michaelwporter
Follow Skin Control: @skincontrolau

This week on The Lazy CEO Podcast, Jane sits down with Michael Porter, Founder of Skin Control, the Aussie pimple patch brand that became Australia's number one acne care brand, selling over 4.8 million packets in 2025 alone. Growing up around his family's Four Seasons Condoms empire, Michael had entrepreneurship in his DNA. But nothing could prepare him for what it actually took to get Skin Control off the ground. In this episode, they dive into:
<ul>
<li>How growing up around family businesses like Four Seasons Condoms shaped his entrepreneurial mindset and led to the creation of Skin Control.</li>
<li>The strategy behind standing out in a crowded skincare market, landing major retailers, and scaling a brand that now dominates both retail and e-commerce.</li>
<li>His best hustle stories as proof that no matter the business size, sometimes the founder needs to get their hands dirty to make shit happen.</li>
</ul>
 Connect with us: Follow The Lazy CEO podcast: <a href="https://www.instagram.com/thelazyceo_podcast/">@thelazyceo_podcast</a> <a href="https://www.tiktok.com/@thelazyceopod">@thelazyceopod</a> Stay updated with Jane Lu: <a href="https://www.instagram.com/thelazyceo/?hl=en">@thelazyceo</a> Connect with Michael: <a href="https://www.instagram.com/michaelwporter/">@michaelwporter</a> Follow Skin Control: <a href="https://www.instagram.com/skincontrolau/">@skincontrolau</a>

Join Jane Lu, Founder & CEO of the global fashion brand Showpo, as she chats with the amazing entrepreneurs behind some of the most iconic brands we all know and love, as well as the trailblazers and subject matter experts in their respective industries. This podcast will cover all things business, mindset, personal development while taking you on a journey to become your best self.

Join Jane Lu, Founder &amp; CEO of the global fashion brand Showpo, as she chats with the amazing entrepreneurs behind some of the most iconic brands we all know and love, as well as the trailblazers and subject matter experts in their respective industries. This podcast will cover all things business, mindset, personal development while taking you on a journey to become your best self.

The Lazy CEO Podcast with Jane Lu

Skin Control: He Hauled 17 Suitcases of Pimple Patches Through the Airport to Save His Business...

https://api.omny.fm/orgs/fa326977-3de5-4283-9b8b-af3500c58607/clips/023c8d4a-78de-4ef4-b3f6-b432000ce5cf/transcript

In this episode of Help My Small Business, Jane is joined by Hannah Vasicek, founder of Francesca Jewellery, to review Sylvie's business Unicorn Cart - a Shopify app that boosts average order value through personalised upsells, free gifts, and cart rewards.

By the end of this episode, you'll learn:
Why doing one acquisition channel really well will always beat spreading yourself across five and how to figure out which one is yours.
How to stop leads going cold by leading with value upfront
Why speaking to everyone means converting no one and how you can niche down without burning your existing base.

This episode is brought to you by Xero. Blast past tax time stress with Xero. That's Xero with an X!
See what Xero can do for your business, by checking them out now! 

Connect with us:
Follow The Lazy CEO podcast: @thelazyceo_podcast@thelazyceopod
Stay updated with Jane Lu: @thelazyceo
Connect with Hannah: @hannah.vasicek
Follow Francesca Jewellery: @francescajewellery

In this episode of Help My Small Business, Jane is joined by Hannah Vasicek, founder of <a href="https://www.francesca.com.au/?srsltid=AfmBOorFg0Rq9ZyqIKWhmf9oKq89y3iwCfEnGQieuOC7acRoH91jd94z">Francesca Jewellery</a>, to review Sylvie's business <a href="https://unicornboost.app/">Unicorn Cart</a> - a Shopify app that boosts average order value through personalised upsells, free gifts, and cart rewards.
By the end of this episode, you'll learn:
<ul>
<li>Why doing one acquisition channel really well will always beat spreading yourself across five and how to figure out which one is yours.</li>
<li>How to stop leads going cold by leading with value upfront</li>
<li>Why speaking to everyone means converting no one and how you can niche down without burning your existing base.</li>
</ul>
This episode is brought to you by <a href="https://www.xero.com/au/try-now/accounting/xero-accounting-software/?utm_source=GOOGLE&amp;utm_medium=cpc&amp;utm_campaign=AU+-+B+-+LF+-+SMB+-+Exact_adai&amp;utm_content=Xero&amp;utm_term=xero&amp;ds_kid=294791067&amp;gclsrc=aw.ds&amp;gad_source=1&amp;gad_campaignid=23037583627&amp;gbraid=0AAAAAD0EBI2Ua4_MJz9ZZMciAv-oQo9RR&amp;gclid=CjwKCAjwhqfPBhBWEiwAZo196u-VehnVtgcK87YNboA6RTr6l9iZ8vViJqWdzwhjlhI55S0sii0_FhoC3lsQAvD_BwE">Xero</a>. Blast past tax time stress with Xero. That's Xero with an X! See what Xero can do for your business, by checking them out now!&nbsp;
Connect with us: Follow The Lazy CEO podcast: <a href="https://www.instagram.com/thelazyceo_podcast/">@thelazyceo_podcast</a> <a href="https://www.tiktok.com/@thelazyceopod">@thelazyceopod</a> Stay updated with Jane Lu: <a href="https://www.instagram.com/thelazyceo/?hl=en">@thelazyceo</a> Connect with Hannah: <a href="https://www.instagram.com/hannah.vasicek/">@hannah.vasicek</a> Follow Francesca Jewellery: <a href="https://www.instagram.com/francescajewellery/">@francescajewellery</a>

Help My Small Business: Why Are Your Leads Going Cold?

https://api.omny.fm/orgs/fa326977-3de5-4283-9b8b-af3500c58607/clips/26fff4bf-0721-490f-abe7-b463000835c0/transcript

ICYMI: This week, Jane sits down with Eugene Healey, brand strategist, educator, and creator who has helped the likes of Google, Spotify, and Red Bull cut through the noise and actually stick in people's minds.

If you're still running the old influencer playbook, throwing product at lifestyle stars and hoping for the best, it's not going to cut it anymore. Eugene breaks down exactly why everything has changed, how to find and partner with creators who educate, entertain, and own niche communities, and what it actually takes to make your brand impossible to ignore.

Plus: how to set up your brand identity so your audience knows exactly who you are the second they land on your page, and why building consistent brand assets from day one is the difference between content that disappears and content that compounds.

The brands winning right now are playing by a completely different rulebook.

Connect with us:
Follow The Lazy CEO Podcast: @thelazyceo_podcast
Stay updated with Jane Lu: @thelazyceo
Follow Eugene Healy: @eugbrandstrat

ICYMI: This week, Jane sits down with Eugene Healey, brand strategist, educator, and creator who has helped the likes of Google, Spotify, and Red Bull cut through the noise and actually stick in people's minds. If you're still running the old influencer playbook, throwing product at lifestyle stars and hoping for the best, it's not going to cut it anymore. Eugene breaks down exactly why everything has changed, how to find and partner with creators who educate, entertain, and own niche communities, and what it actually takes to make your brand impossible to ignore. Plus: how to set up your brand identity so your audience knows exactly who you are the second they land on your page, and why building consistent brand assets from day one is the difference between content that disappears and content that compounds. The brands winning right now are playing by a completely different rulebook. Connect with us: Follow The Lazy CEO Podcast: <a href="https://www.instagram.com/thelazyceo_podcast/">@thelazyceo_podcast</a> Stay updated with Jane Lu: <a href="https://www.instagram.com/thelazyceo/">@thelazyceo</a> Follow Eugene Healy: <a href="https://www.instagram.com/eugbrandstrat/?hl=en">@eugbrandstrat</a>

Eugene Healey: Everything You Think You Know About Brand Building Is Wrong

https://api.omny.fm/orgs/fa326977-3de5-4283-9b8b-af3500c58607/clips/1613b1f2-d444-44ad-9932-b45c00124219/transcript

This week on The Lazy CEO Podcast, Jane sits down with Natassia Nicolao, founder of Conserving Beauty, the Australian skincare brand she built on a Bachelor of Science, a proprietary dissolving technology, and a refusal to take no for an answer. Natassia identified a genuine gap in the market: people with acne-prone and sensitive skin being failed by traditional beauty. She built clinically proven, water-free solutions around them, secured a world-first technology by out-pitching a major beauty conglomerate, and scaled to an eight-figure valuation with backing from top venture capital and shelf space across Australia and into the UK.

In this episode, they dive into:
What product development and packaging iteration actually looks like in practice, and the costly mistakes worth avoiding.
Why your customers are your best growth strategists, and how to build systems to actually hear them.
How she beat a major beauty conglomerate to secure the technology behind her first product, and why a compelling story will always outperform a spreadsheet.

Connect with us: 
Follow The Lazy CEO podcast: @thelazyceo_podcast@thelazyceopod
Stay updated with Jane Lu: @thelazyceo
Connect with Natassia: @natasssia@natassia__
Follow Conserving Beauty: @conservingbeauty@conservingbeauty

This week on The Lazy CEO Podcast, Jane sits down with Natassia Nicolao, founder of <a href="https://www.conservingbeauty.com/?srsltid=AfmBOor6ytPPBaIt2t8eXz6Y5XE1E8ByeMITP9AhRWy6tkOCiZatayEU">Conserving Beauty</a>, the Australian skincare brand she built on a Bachelor of Science, a proprietary dissolving technology, and a refusal to take no for an answer. Natassia identified a genuine gap in the market: people with acne-prone and sensitive skin being failed by traditional beauty. She built clinically proven, water-free solutions around them, secured a world-first technology by out-pitching a major beauty conglomerate, and scaled to an eight-figure valuation with backing from top venture capital and shelf space across Australia and into the UK. In this episode, they dive into:
<ul>
<li>What product development and packaging iteration actually looks like in practice, and the costly mistakes worth avoiding.</li>
<li>Why your customers are your best growth strategists, and how to build systems to actually hear them.</li>
<li>How she beat a major beauty conglomerate to secure the technology behind her first product, and why a compelling story will always outperform a spreadsheet.</li>
</ul>
Connect with us: Follow The Lazy CEO podcast: <a href="https://www.instagram.com/thelazyceo_podcast/">@thelazyceo_podcast</a> <a href="https://www.tiktok.com/@thelazyceopod">@thelazyceopod</a> Stay updated with Jane Lu: <a href="https://www.instagram.com/thelazyceo/?hl=en">@thelazyceo</a> Connect with Natassia: <a href="https://www.instagram.com/natasssia/">@natasssia</a><a href="https://www.tiktok.com/@natassia__">@natassia__</a> Follow Conserving Beauty: <a href="https://www.instagram.com/conservingbeauty/">@conservingbeauty</a> <a href="https://www.tiktok.com/@conservingbeauty">@conservingbeauty</a>

Conserving Beauty: How a First-Time Founder Walked Away With the Tech a Beauty Giant Wanted and Built an 8 Figure Empire With It

https://api.omny.fm/orgs/fa326977-3de5-4283-9b8b-af3500c58607/clips/da347d63-c7db-4d65-bc14-b455007991f1/transcript

Skin Control: He Hauled 17 Suitcases of Pimple Patches Through the Airport to Save His Business...

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