In this episode of Help My Small Business, Jane is joined by Gabrielle Requena, founder of Wrinkles Schminkles, to review Shay’s family-run Sydney salon, Blossom Hair and Beauty.

After rebranding from The Bridal Bar, Shay wants to attract more customers beyond the bridal market - but she’s struggling to shift how locals see the business. Jane and Gabrielle unpack how to make Blossom stand out, attract more busy mums and get the business in front of the right customers online.

Connect with us: 
Follow The Lazy CEO podcast: @thelazyceo_podcast@thelazyceopod
Stay updated with Jane Lu: @thelazyceo
Connect with Gabrielle: @gabriellereq
Check out Wrinkles Schminkles: @wrinklesschminkles
Follow Blossom Hair & Beauty: @blossomhairandbeautyco

In this episode of Help My Small Business, Jane is joined by Gabrielle Requena, founder of Wrinkles Schminkles, to review Shay&rsquo;s family-run Sydney salon, <a href="https://www.blossomhairandbeauty.com.au/">Blossom Hair and Beauty</a>. After rebranding from The Bridal Bar, Shay wants to attract more customers beyond the bridal market - but she&rsquo;s struggling to shift how locals see the business. Jane and Gabrielle unpack how to make Blossom stand out, attract more busy mums and get the business in front of the right customers online. Connect with us: Follow The Lazy CEO podcast: <a href="https://www.instagram.com/thelazyceo_podcast/">@thelazyceo_podcast</a> <a href="https://www.tiktok.com/@thelazyceopod">@thelazyceopod</a> Stay updated with Jane Lu: <a href="https://www.instagram.com/thelazyceo/?hl=en">@thelazyceo</a> Connect with Gabrielle: <a href="https://www.instagram.com/gabriellereq/">@gabriellereq</a> Check out Wrinkles Schminkles: <a href="https://www.instagram.com/wrinklesschminkles/">@wrinklesschminkles</a> Follow Blossom Hair &amp; Beauty: <a href="https://www.instagram.com/blossomhairandbeautyco/">@blossomhairandbeautyco</a>

Join Jane Lu, Founder & CEO of the global fashion brand Showpo, as she chats with the amazing entrepreneurs behind some of the most iconic brands we all know and love, as well as the trailblazers and subject matter experts in their respective industries. This podcast will cover all things business, mindset, personal development while taking you on a journey to become your best self.

Join Jane Lu, Founder &amp; CEO of the global fashion brand Showpo, as she chats with the amazing entrepreneurs behind some of the most iconic brands we all know and love, as well as the trailblazers and subject matter experts in their respective industries. This podcast will cover all things business, mindset, personal development while taking you on a journey to become your best self.

The Lazy CEO Podcast with Jane Lu

Help My Small Business: How to Make Your Service Business Stand Out

https://api.omny.fm/orgs/fa326977-3de5-4283-9b8b-af3500c58607/clips/141ad223-1d37-4a9b-a27a-b4b70079408e/transcript

This week's episode is a proper debrief with Jane on everything that's been happening lately, both in business and behind the scenes.
Jane goes down memory lane, reflecting on where Showpo started, how far the business has come and what it feels like to now be sitting in her 11th office.

She also chats through her new social strategy, what's changing about the way she's approaching content and why she's thinking differently about her personal brand.

And on the personal side, Jane gets into what's next for her, what growth looks like on the other side of 40 and the things she's thinking about as she heads into this next chapter.

Episodes mentioned: #141 Dr. Mathen’s Health Playbook for High Performers and What Most CEOs Get Wrong

Connect with us:
Follow The Lazy CEO podcast: @thelazyceo_podcast@thelazyceopod
Stay updated with Jane Lu: @thelazyceo

This week's episode is a proper debrief with Jane on everything that's been happening lately, both in business and behind the scenes. Jane goes down memory lane, reflecting on where Showpo started, how far the business has come and what it feels like to now be sitting in her 11th office. She also chats through her new social strategy, what's changing about the way she's approaching content and why she's thinking differently about her personal brand. And on the personal side, Jane gets into what's next for her, what growth looks like on the other side of 40 and the things she's thinking about as she heads into this next chapter. Episodes mentioned: <a href="https://omny.fm/shows/the-lazy-ceo/141-dr-mathen-s-health-playbook-for-high-performers-and-what-most-ceos-get-wrong">#141 Dr. Mathen&rsquo;s Health Playbook for High Performers and What Most CEOs Get Wrong</a> Connect with us: Follow The Lazy CEO podcast: <a href="https://www.instagram.com/thelazyceo_podcast/">@thelazyceo_podcast</a> <a href="https://www.tiktok.com/@thelazyceopod">@thelazyceopod</a> Stay updated with Jane Lu: <a href="https://www.instagram.com/thelazyceo/?hl=en">@thelazyceo</a>

Let’s Debrief: Business Updates, My New Social Strategy & What’s Next for Me

https://api.omny.fm/orgs/fa326977-3de5-4283-9b8b-af3500c58607/clips/552abaa6-2d49-410f-b01b-b4b00074f09f/transcript

This week on The Lazy CEO, Jane is joined by Gabrielle Requena, founder of Wrinkles Schminkles, the beauty brand behind the reusable medical-grade silicone wrinkle patches that pioneered an entirely new skincare category. Gabrielle launched the business in 2014 with one hero product, bootstrapped it from day one, grew it to $20 million in annual revenue, expanded into 22 countries, and after 12 years, successfully exited the business.

In this episode, we get into:
What it was really like to be on Shark Tank, and the rejection that followed.
The TikTok that generated $11M in sales!  
The actual cost of selling your business: the physical, mental and emotional toll.
What life is like post-exit.

Connect with us: 
Follow The Lazy CEO podcast: @thelazyceo_podcast@thelazyceopod
Stay updated with Jane Lu: @thelazyceo
Connect with Gabrielle: @gabriellereq
Check out Wrinkles Schminkles: @wrinklesschminkles

This week on The Lazy CEO, Jane is joined by Gabrielle Requena, founder of Wrinkles Schminkles, the beauty brand behind the reusable medical-grade silicone wrinkle patches that pioneered an entirely new skincare category. Gabrielle launched the business in 2014 with one hero product, bootstrapped it from day one, grew it to $20 million in annual revenue, expanded into 22 countries, and after 12 years, successfully exited the business. In this episode, we get into:
<ul>
<li>What it was really like to be on Shark Tank, and the rejection that followed.</li>
<li>The TikTok that generated $11M in sales!&nbsp;&nbsp;</li>
<li>The actual cost of selling your business: the physical, mental and emotional toll.</li>
<li>What life is like post-exit.</li>
</ul>
Connect with us:&nbsp; Follow The Lazy CEO podcast: <a href="https://www.instagram.com/thelazyceo_podcast/">@thelazyceo_podcast</a> <a href="https://www.tiktok.com/@thelazyceopod">@thelazyceopod</a> Stay updated with Jane Lu: <a href="https://www.instagram.com/thelazyceo/?hl=en">@thelazyceo</a> Connect with Gabrielle: <a href="https://www.instagram.com/gabriellereq/">@gabriellereq</a> Check out Wrinkles Schminkles: <a href="https://www.instagram.com/wrinklesschminkles/">@wrinklesschminkles</a>

Wrinkles Schminkles: What It Really Cost Gabrielle Requena to Build & Sell a Business that makes $20M+ a year

https://api.omny.fm/orgs/fa326977-3de5-4283-9b8b-af3500c58607/clips/334f567f-df5f-4686-afd9-b4a90063852b/transcript

This week on The Lazy CEO podcast, Jane is joined again by Grace Garrick, founder of Movement Agency. After years of advising founders on how to build brands and show up publicly, Grace is back to break down the difference between building in public and founder-led branding, and how to know which is right for your business.

In this episode, we get into:
The risks and rewards of becoming the face of your brand, and what happens when you eventually want to step away.
How to build a personal brand that cuts through without chasing virality.

Whether you're building your personal brand or figuring out how much of yourself should sit at the centre of your business, Grace breaks down how to make it work for you.

If you haven't listened to Grace's first episode, catch up on The PR Playbook: What Will Actually Shift the Needle and Grow Your Business ft. Grace Garrick.

Connect with us: 
Follow The Lazy CEO podcast: @thelazyceo_podcast@thelazyceopod
Stay updated with Jane Lu: @thelazyceo
Connect with Grace: @gracegarrick 
See what Movement Agency is up to: @mvmnt_agency

This week on The Lazy CEO podcast, Jane is joined again by Grace Garrick, founder of Movement Agency. After years of advising founders on how to build brands and show up publicly, Grace is back to break down the difference between building in public and founder-led branding, and how to know which is right for your business. In this episode, we get into:
<ul>
<li>The risks and rewards of becoming the face of your brand, and what happens when you eventually want to step away.</li>
<li>How to build a personal brand that cuts through without chasing virality.</li>
</ul>
Whether you're building your personal brand or figuring out how much of yourself should sit at the centre of your business, Grace breaks down how to make it work for you. If you haven't listened to Grace's first episode, catch up on <a href="https://omny.fm/shows/the-lazy-ceo/the-pr-playbook-what-will-actually-shift-the-needle-and-grow-your-business-ft-grace-garrick">The PR Playbook: What Will Actually Shift the Needle and Grow Your Business ft. Grace Garrick.</a> Connect with us: Follow The Lazy CEO podcast: <a href="https://www.instagram.com/thelazyceo_podcast/">@thelazyceo_podcast</a> <a href="https://www.tiktok.com/@thelazyceopod">@thelazyceopod</a> Stay updated with Jane Lu: <a href="https://www.instagram.com/thelazyceo/?hl=en">@thelazyceo</a> Connect with Grace: <a href="https://www.instagram.com/gracegarrick/?hl=en">@gracegarrick </a> See what Movement Agency is up to: <a href="https://www.instagram.com/mvmnt_agency/?hl=en#">@mvmnt_agency</a>

Building in Public vs. Founder-Led Branding: Which Is Right for Your Business? ft. Grace Garrick

https://api.omny.fm/orgs/fa326977-3de5-4283-9b8b-af3500c58607/clips/8ce04041-47b7-4ae4-b18b-b4a2006d74c7/transcript

Help My Small Business: How to Make Your Service Business Stand Out

The Lazy CEO Podcast with Jane Lu

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