Gina Mollicone-Long is a renowned speaker, author, and entrepreneur who has spent 25 years helping thousands unlock their potential. With a background in engineering, a Master of Philosophy exploring science and religion, and two bestselling books, she blends science and strategy to drive transformative change. 

Gina explores personal and business growth through neuroscience, mindset, and practical frameworks. The brain’s Reticular Activating System (RAS) filters perceptions and shapes behaviours. She discusses the ACME Model, and how it integrates neuro-linguistic programming (NLP), timeline therapy, and resilience training, which helps individuals and businesses achieve excellence. 

Takeaways 
The brain filters reality through focus, emphasising the need to seek solutions, not problems.
Only 126 bits of 2 million are processed, shaping perceptions, behaviours, and outcomes.
ACME integrates Neuro-Linguistic Programming (NLP), timeline therapy, and resilience training for faster, impactful personal and organisational growth.
Business growth depends on leaders’ personal development and belief systems.
Intuition functions like a feedback loop, tuning into desired outcomes through focus and intention.
NLP helps reframe thoughts and behaviours, enabling success and mindset mastery.
Resilience is essential for navigating chaotic environments and achieving excellence.
Perceptions of reality are unique and can be adjusted to access better outcomes.

Follow Gina Mollicone-Long 
https://ginamollicone.com/
https://greatnessu.com/about-us/
https://greatnessgroup.com/
https://www.linkedin.com/in/GinaMollicone/
https://www.youtube.com/@GinaMollicone
https://x.com/GinaMollicone
https://www.facebook.com/GinaMollicone/
https://www.instagram.com/Gina.Mollicone/

Books on this episode 
The Secret of Successful Failing by Gina Millicone-Long https://amzn.to/3ThCOyI
Think or Sink: The One Choice That Changes Everything by Gina Millicone-Long https://amzn.to/3TkBSK4
Unlimited Power by Anthony Robins https://amzn.to/3Zl4EOm
Mans search for Meaning by Viktor Frankl https://amzn.to/3Ze3eVZ
Your Brain Hallucinates Your Conscious Reality | Anil Seth Ted talk https://youtu.be/lyu7v7nWzfo?si=KaBCNeyTfkwIKv90

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter https://evolutionpartners.com.au/subscribe/

Books – Learn more about our books https://evolutionpartners.com.au/books/
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.

Follow me: 
on https://au.linkedin.com/in/bradleygiles
on https://twitter.com/Evolution_Perth

Enjoying the show? Leave a review 

Gina Mollicone-Long is a renowned speaker, author, and entrepreneur who has spent 25 years helping thousands unlock their potential. With a background in engineering, a Master of Philosophy exploring science and religion, and two bestselling books, she blends science and strategy to drive transformative change. 
Gina explores personal and business growth through neuroscience, mindset, and practical frameworks. The brain’s Reticular Activating System (RAS) filters perceptions and shapes behaviours. She discusses the ACME Model, and how it integrates neuro-linguistic programming (NLP), timeline therapy, and resilience training, which helps individuals and businesses achieve excellence. 
Takeaways 
<ul>
<li>The brain filters reality through focus, emphasising the need to seek solutions, not problems.</li>
<li>Only 126 bits of 2 million are processed, shaping perceptions, behaviours, and outcomes.</li>
<li>ACME integrates Neuro-Linguistic Programming (NLP), timeline therapy, and resilience training for faster, impactful personal and organisational growth.</li>
<li>Business growth depends on leaders’ personal development and belief systems.</li>
<li>Intuition functions like a feedback loop, tuning into desired outcomes through focus and intention.</li>
<li>NLP helps reframe thoughts and behaviours, enabling success and mindset mastery.</li>
<li>Resilience is essential for navigating chaotic environments and achieving excellence.</li>
<li>Perceptions of reality are unique and can be adjusted to access better outcomes.</li>
</ul>
Follow Gina Mollicone-Long <a href="https://ginamollicone.com/">https://ginamollicone.com/</a>  <a href="https://greatnessu.com/about-us/">https://greatnessu.com/about-us/</a>  <a href="https://greatnessgroup.com/">https://greatnessgroup.com/</a>  <a href="https://www.linkedin.com/in/GinaMollicone/">https://www.linkedin.com/in/GinaMollicone/</a> <a href="https://www.youtube.com/@GinaMollicone">https://www.youtube.com/@GinaMollicone</a>  <a href="https://x.com/GinaMollicone">https://x.com/GinaMollicone</a>  <a href="https://www.facebook.com/GinaMollicone/">https://www.facebook.com/GinaMollicone/</a>  <a href="https://www.instagram.com/Gina.Mollicone/">https://www.instagram.com/Gina.Mollicone/</a> 
Books on this episode  The Secret of Successful Failing by Gina Millicone-Long <a href="https://amzn.to/3ThCOyI">https://amzn.to/3ThCOyI</a> Think or Sink: The One Choice That Changes Everything by Gina Millicone-Long <a href="https://amzn.to/3TkBSK4">https://amzn.to/3TkBSK4</a> Unlimited Power by Anthony Robins <a href="https://amzn.to/3Zl4EOm">https://amzn.to/3Zl4EOm</a> Mans search for Meaning by Viktor Frankl <a href="https://amzn.to/3Ze3eVZ">https://amzn.to/3Ze3eVZ</a> Your Brain Hallucinates Your Conscious Reality | Anil Seth Ted talk <a href="https://youtu.be/lyu7v7nWzfo?si=KaBCNeyTfkwIKv90">https://youtu.be/lyu7v7nWzfo?si=KaBCNeyTfkwIKv90</a>
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a> 
Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a> 
Books – Learn more about our books <a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>  Made to Thrive: The practical, prescriptive guide on how to be a great CEO  Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.  Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.
Follow me: on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>  on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>
Enjoying the show? Leave a review

E29 | Unlocking your potential to achieve greatness with Gina Mollicone-Long

Greg Gladman is the Managing Director of Sales Leadership and Performance (SLP), with offices in Australia and the USA, specialising in building high-performing sales teams through training, coaching, and recruitment. His company uses comprehensive, data-driven sales assessments, which have evaluated nearly 2.8 million salespeople across almost 34,000 companies.

Greg Gladman discusses the importance of data-driven sales assessments to identify hidden weaknesses in salespeople. He stresses the risks of promoting top salespeople into management roles without the necessary skills. Greg advises business owners to avoid wearing the sales manager hat themselves, recommending a dedicated manager for teams of five or more. 

Takeaways
Sales assessments provide data-driven insights into a salesperson’s potential and weaknesses.
Hidden weaknesses, such as the need to be liked or money weakness, impact performance.
Salespeople uncomfortable discussing price or budget can struggle to close deals.
Sales managers should focus on coaching and accountability, not selling.
Promoting top salespeople to management can be counterproductive.
Sales managers need to balance accountability, coaching, and support.
Coachable salespeople who put in effort are worth investing in for long-term growth.
Sustainable growth comes from attracting the right clients and focusing on long-term value.
A structured sales process is key to converting prospects successfully without rushing to close.

Follow Greg Gladman 
https://www.saleslp.com/
https://www.linkedin.com/in/greggladmanslp/

Books on this episode 
Baseline Selling by Dave Kurlan https://amzn.to/4dFlpba

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter https://evolutionpartners.com.au/subscribe/

Books – Learn more about our books https://evolutionpartners.com.au/books/
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.

Follow me: 
on https://au.linkedin.com/in/bradleygiles
on https://twitter.com/Evolution_Perth

Enjoying the show? Leave a review 

Greg Gladman is the Managing Director of Sales Leadership and Performance (SLP), with offices in Australia and the USA, specialising in building high-performing sales teams through training, coaching, and recruitment. His company uses comprehensive, data-driven sales assessments, which have evaluated nearly 2.8 million salespeople across almost 34,000 companies.
Greg Gladman discusses the importance of data-driven sales assessments to identify hidden weaknesses in salespeople. He stresses the risks of promoting top salespeople into management roles without the necessary skills. Greg advises business owners to avoid wearing the sales manager hat themselves, recommending a dedicated manager for teams of five or more. 
Takeaways
<ul>
<li>Sales assessments provide data-driven insights into a salesperson’s potential and weaknesses.</li>
<li>Hidden weaknesses, such as the need to be liked or money weakness, impact performance.</li>
<li>Salespeople uncomfortable discussing price or budget can struggle to close deals.</li>
<li>Sales managers should focus on coaching and accountability, not selling.</li>
<li>Promoting top salespeople to management can be counterproductive.</li>
<li>Sales managers need to balance accountability, coaching, and support.</li>
<li>Coachable salespeople who put in effort are worth investing in for long-term growth.</li>
<li>Sustainable growth comes from attracting the right clients and focusing on long-term value.</li>
<li>A structured sales process is key to converting prospects successfully without rushing to close.</li>
</ul>
Follow Greg Gladman <a href="https://www.saleslp.com/">https://www.saleslp.com/</a> <a href="https://www.linkedin.com/in/greggladmanslp/">https://www.linkedin.com/in/greggladmanslp/</a>
Books on this episode Baseline Selling by Dave Kurlan <a href="https://amzn.to/4dFlpba">https://amzn.to/4dFlpba</a> 
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a> 
Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a> 
Books – Learn more about our books <a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>  Made to Thrive: The practical, prescriptive guide on how to be a great CEO  Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.  Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.
Follow me: on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>  on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>
Enjoying the show? Leave a review

E28 | Hiring Sales A Players with Greg Gladman

Eric Kruger is a globally acclaimed leadership keynote speaker, author and a thought leader in leadership and team development, whose insights and strategies empower leaders to navigate complexity and drive impactful action.

Eric reflects on the importance of self-awareness and daily practice to overcome ego, emphasising that unchecked pride can hinder progress. Leadership, he says, requires a “mind shift” to solve future problems with evolving perspectives, moving beyond superficial learning. Eric advocates aligning businesses with personal values rather than external expectations and underscores the significance of creating space for continuous learning and development.

Takeaways
Modern leaders must embrace complexity and ambiguity to navigate an unpredictable world effectively.
Both individuals and teams need resilience to thrive under pressure and uncertainty.
Empowering teams fosters innovation, ownership, and stronger collective performance.
Leaders must continuously evolve their strategies and mindsets to remain relevant.
Investing in personal growth is essential for sustained leadership success.
Effective communication and vision are non-negotiables in complex environments.
Leaders can inspire trust by showing both competence and authenticity.
Preparing today’s leaders for tomorrow’s challenges is crucial for long-term organisational success.

Follow Erik Kruger 
https://erikkruger.com/.  
https://www.instagram.com/erik_kruger/
https://www.linkedin.com/in/erikkruger/
https://www.youtube.com/c/erikkruger

Books on this episode 
Dangerous: Be the threat to your threats by Erik Kruger https://amzn.to/3YBSRuV
Acta Non Verba: The playbook for creating, achieving and performing at your highest level by Erik Kruger https://amzn.to/4fzELAf
The Dip by Seth Godin https://amzn.to/4cfKnMS
Lessons of History by Will & Ariel Durant https://amzn.to/4d6IELh

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter https://evolutionpartners.com.au/subscribe/

Books – Learn more about our books https://evolutionpartners.com.au/books/
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster. 

Follow me: 
on https://au.linkedin.com/in/bradleygiles
on https://twitter.com/Evolution_Perth

Enjoying the show? Leave a review 

Eric Kruger is a globally acclaimed leadership keynote speaker, author and a thought leader in leadership and team development, whose insights and strategies empower leaders to navigate complexity and drive impactful action.
Eric reflects on the importance of self-awareness and daily practice to overcome ego, emphasising that unchecked pride can hinder progress. Leadership, he says, requires a “mind shift” to solve future problems with evolving perspectives, moving beyond superficial learning. Eric advocates aligning businesses with personal values rather than external expectations and underscores the significance of creating space for continuous learning and development.
Takeaways
<ul>
<li>Modern leaders must embrace complexity and ambiguity to navigate an unpredictable world effectively.</li>
<li>Both individuals and teams need resilience to thrive under pressure and uncertainty.</li>
<li>Empowering teams fosters innovation, ownership, and stronger collective performance.</li>
<li>Leaders must continuously evolve their strategies and mindsets to remain relevant.</li>
<li>Investing in personal growth is essential for sustained leadership success.</li>
<li>Effective communication and vision are non-negotiables in complex environments.</li>
<li>Leaders can inspire trust by showing both competence and authenticity.</li>
<li>Preparing today’s leaders for tomorrow’s challenges is crucial for long-term organisational success.</li>
</ul>
Follow Erik Kruger  <a href="https://erikkruger.com/">https://erikkruger.com/</a>.   <a href="https://www.instagram.com/erik_kruger/">https://www.instagram.com/erik_kruger/</a>  <a href="https://www.linkedin.com/in/erikkruger/">https://www.linkedin.com/in/erikkruger/</a>  <a href="https://www.youtube.com/c/erikkruger">https://www.youtube.com/c/erikkruger</a>
Books on this episode  Dangerous: Be the threat to your threats by Erik Kruger <a href="https://amzn.to/3YBSRuV">https://amzn.to/3YBSRuV</a>  Acta Non Verba: The playbook for creating, achieving and performing at your highest level by Erik Kruger <a href="https://amzn.to/4fzELAf">https://amzn.to/4fzELAf</a>  The Dip by Seth Godin <a href="https://amzn.to/4cfKnMS">https://amzn.to/4cfKnMS</a>  Lessons of History by Will &amp; Ariel Durant <a href="https://amzn.to/4d6IELh">https://amzn.to/4d6IELh</a>
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a>
Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a>
Books – Learn more about our books <a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>  Made to Thrive: The practical, prescriptive guide on how to be a great CEO  Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.  Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster. 
Follow me:  on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>  on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>
Enjoying the show? Leave a review

E27 | The Habits of High Performing Teams with Erik Kruger

Leigh Branham is a leading expert in employee engagement and retention, with a deep understanding of the root causes of employee turnover. As the founder of Keeping the People, he provides data-driven insights and strategies to help organisations create workplaces that attract and retain top talent.

Employees, Leigh says, often leave due to internal issues rather than external opportunities, usually triggered by personal, often emotional events in the workplace. Those hidden reasons include a lack of career development, insufficient recognition, and a lack of trust in leadership. Leigh encourages managers to hold re-engagement discussions to gauge employee satisfaction and address concerns proactively.

Takeaways
Employees often leave due to internal workplace issues, with triggers like unfair treatment or lack of respect.
Trust in leadership is crucial to building a culture of engagement and retaining employees.
Effective managers listen, support, and communicate to prevent disengagement within their teams.
Strong teamwork fosters well-being; poor teamwork leads to mistrust, hurting morale and engagement.
Offering career growth and development opportunities encourages employees to stay and invest in their roles.
Specific recognition and appreciation boost job satisfaction, making employees feel valued.
Supporting work-life balance and mental health strengthens engagement and employee loyalty.
Re-engagement conversations demonstrate that managers care about employees’ well-being and concerns.

Follow Leigh Branham 
https://www.keepingthepeople.com/
https://www.linkedin.com/in/leigh-branham-7aa323/

Books on this episode

Re-Engage: How America's Best Places to Work Inspire Extra Effort in Extraordinary Times by Leigh Branham https://amzn.to/4d8YgOq
The 7 Hidden Reasons Employees Leave: How to Recognize the Subtle Signs and Act Before It's Too Late by Leigh Branham https://amzn.to/3A7DmR3
Keeping the People Who Keep You in Business: 24 Ways to Hang On to Your Most Valuable Talent by Leigh Branham https://amzn.to/4fz07xq
What Color Is Your Parachute?: Your Guide to a Lifetime of Meaningful Work and Career Success by Richard N. Bolles https://amzn.to/3YCU3y6
The Five Dysfunctions of a Team by Pat Lencioni https://amzn.to/46BXh6W

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter https://evolutionpartners.com.au/subscribe/

Books – Learn more about our books https://evolutionpartners.com.au/books/
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.

Follow me: 
on https://au.linkedin.com/in/bradleygiles
on https://twitter.com/Evolution_Perth

Enjoying the show? Leave a review 

Leigh Branham is a leading expert in employee engagement and retention, with a deep understanding of the root causes of employee turnover. As the founder of Keeping the People, he provides data-driven insights and strategies to help organisations create workplaces that attract and retain top talent.
Employees, Leigh says, often leave due to internal issues rather than external opportunities, usually triggered by personal, often emotional events in the workplace. Those hidden reasons include a lack of career development, insufficient recognition, and a lack of trust in leadership. Leigh encourages managers to hold re-engagement discussions to gauge employee satisfaction and address concerns proactively.
Takeaways
<ul>
<li>Employees often leave due to internal workplace issues, with triggers like unfair treatment or lack of respect.</li>
<li>Trust in leadership is crucial to building a culture of engagement and retaining employees.</li>
<li>Effective managers listen, support, and communicate to prevent disengagement within their teams.</li>
<li>Strong teamwork fosters well-being; poor teamwork leads to mistrust, hurting morale and engagement.</li>
<li>Offering career growth and development opportunities encourages employees to stay and invest in their roles.</li>
<li>Specific recognition and appreciation boost job satisfaction, making employees feel valued.</li>
<li>Supporting work-life balance and mental health strengthens engagement and employee loyalty.</li>
<li>Re-engagement conversations demonstrate that managers care about employees’ well-being and concerns.</li>
</ul>
Follow Leigh Branham <a href="https://www.keepingthepeople.com/">https://www.keepingthepeople.com/</a>  <a href="https://www.linkedin.com/in/leigh-branham-7aa323/">https://www.linkedin.com/in/leigh-branham-7aa323/</a>
Books on this episode
Re-Engage: How America's Best Places to Work Inspire Extra Effort in Extraordinary Times by Leigh Branham <a href="https://amzn.to/4d8YgOq">https://amzn.to/4d8YgOq</a> The 7 Hidden Reasons Employees Leave: How to Recognize the Subtle Signs and Act Before It's Too Late by Leigh Branham <a href="https://amzn.to/3A7DmR3">https://amzn.to/3A7DmR3</a> Keeping the People Who Keep You in Business: 24 Ways to Hang On to Your Most Valuable Talent by Leigh Branham <a href="https://amzn.to/4fz07xq">https://amzn.to/4fz07xq</a> What Color Is Your Parachute?: Your Guide to a Lifetime of Meaningful Work and Career Success by Richard N. Bolles <a href="https://amzn.to/3YCU3y6">https://amzn.to/3YCU3y6</a> The Five Dysfunctions of a Team by Pat Lencioni <a href="https://amzn.to/46BXh6W">https://amzn.to/46BXh6W</a> 
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a>
Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a>
Books – Learn more about our books <a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>  Made to Thrive: The practical, prescriptive guide on how to be a great CEO  Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.  Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.
Follow me:  on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>  on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>
Enjoying the show? Leave a review

E26 | The 7 hidden reasons employees leave with Leigh Branham

Elaine Jobson has more than 20 years of experience in the health and fitness industry, working with top entrepreneurs and leading JETS Fitness as COO in 2013. She successfully led a management buyout of 129 franchised clubs and expanded JETS internationally across multiple countries.

Elaine discusses the use of Net Promoter Score (NPS) as a tool to drive the company’s Big Hairy Audacious Goal (BHAG) of becoming Australia’s most loved gym, with an emphasis on using feedback to improve operations rather than focusing on scores alone.

The difference between “good profit” (derived from enhancing customer relationships) and “bad profit” (earned at the expense of customers) is also explored. Prioritising people and culture over profit is highlighted as essential, with a focus on creating a people-centred environment.

Takeaways
Success comes from prioritising people and building a positive company culture over profit.
Net Promoter Score (NPS) helps gather feedback and identify operational improvements, not just measure satisfaction.
“Good profit” is earned through lasting customer relationships, not at their expense.
A clear Big Hairy Audacious Goal (BHAG) motivates teams and aligns efforts across the organisation.
Employee engagement is a long-term journey that requires ongoing leadership commitment and effort.
Embracing Kaizen promotes continuous learning and small improvements for sustainable growth.
Leaders must lead by example and inspire their teams to uphold the company’s vision and values.
Empowering teams with tools and training ensures long-term success and employee growth.

Follow Elaine Jobson 
https://jetts.com.au/
https://www.linkedin.com/in/elaine-jobson-72a8a33/

Books on this episode 
High Performance Through Happy People: How to build a highly successful company fuelled by a world-class culture by Elaine Jobson https://amzn.to/463k0sc
First Break all the Rules by Marcus Buckingham https://amzn.to/3ygnV8B
Nine Lies About Work by Marcus Buckingham https://amzn.to/4fpXBtA

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter https://evolutionpartners.com.au/subscribe/

Books – Learn more about our books https://evolutionpartners.com.au/books/
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.

Follow me: 
on https://au.linkedin.com/in/bradleygiles
on https://twitter.com/Evolution_Perth

Enjoying the show? Leave a review 

Elaine Jobson has more than 20 years of experience in the health and fitness industry, working with top entrepreneurs and leading JETS Fitness as COO in 2013. She successfully led a management buyout of 129 franchised clubs and expanded JETS internationally across multiple countries.
Elaine discusses the use of Net Promoter Score (NPS) as a tool to drive the company’s Big Hairy Audacious Goal (BHAG) of becoming Australia’s most loved gym, with an emphasis on using feedback to improve operations rather than focusing on scores alone.
The difference between “good profit” (derived from enhancing customer relationships) and “bad profit” (earned at the expense of customers) is also explored. Prioritising people and culture over profit is highlighted as essential, with a focus on creating a people-centred environment.
Takeaways
<ul>
<li>Success comes from prioritising people and building a positive company culture over profit.</li>
<li>Net Promoter Score (NPS) helps gather feedback and identify operational improvements, not just measure satisfaction.</li>
<li>“Good profit” is earned through lasting customer relationships, not at their expense.</li>
<li>A clear Big Hairy Audacious Goal (BHAG) motivates teams and aligns efforts across the organisation.</li>
<li>Employee engagement is a long-term journey that requires ongoing leadership commitment and effort.</li>
<li>Embracing Kaizen promotes continuous learning and small improvements for sustainable growth.</li>
<li>Leaders must lead by example and inspire their teams to uphold the company’s vision and values.</li>
<li>Empowering teams with tools and training ensures long-term success and employee growth.</li>
</ul>
Follow Elaine Jobson <a href="https://jetts.com.au/">https://jetts.com.au/</a>  <a href="https://www.linkedin.com/in/elaine-jobson-72a8a33/">https://www.linkedin.com/in/elaine-jobson-72a8a33/</a>
Books on this episode High Performance Through Happy People: How to build a highly successful company fuelled by a world-class culture by Elaine Jobson <a href="https://amzn.to/463k0sc">https://amzn.to/463k0sc</a>  First Break all the Rules by Marcus Buckingham <a href="https://amzn.to/3ygnV8B">https://amzn.to/3ygnV8B</a>  Nine Lies About Work by Marcus Buckingham <a href="https://amzn.to/4fpXBtA">https://amzn.to/4fpXBtA</a> 
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a>
Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a>
Books – Learn more about our books <a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>  Made to Thrive: The practical, prescriptive guide on how to be a great CEO  Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.  Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.
Follow me:  on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>  on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>
Enjoying the show? Leave a review

E25 | High Performance through happy people with Elaine Jobson

Mo Fathelbab is a seasoned entrepreneur, leadership coach, and founder of Forum Resources Network, renowned for fostering authentic connections and impactful growth. An author and speaker, he explores the power of peer support and relationships in achieving meaningful success across organisations.

Mo highlights how fostering non-judgmental, confidential environments builds deep connections within organisations, contributing to high retention rates. He advocates for shared stories rather than direct advice to strengthen trust. Mo also introduces the concept of “forking up” or “forking down” in conversations – responding with vulnerability or invulnerability, respectively – to sustain meaningful connections.

Takeaways
Showing vulnerability helps leaders build trust and fosters a culture where authentic connections thrive.
Confidentiality is crucial for creating spaces where people feel safe to communicate openly and honestly.
Sharing personal experiences rather than advice promotes supportive, non-judgmental environments that strengthen relationships.
“Forking down” in conversations by responding vulnerably builds connection, while “forking up” can disrupt it.
Workplace friendships create real business value by improving engagement and contributing to a positive environment.
Empathetic leaders prioritise understanding each team member, creating an inclusive space where everyone feels valued.
Gratitude and meditation practices enhance leaders’ resilience, improving their ability to balance work and relationships.
Effective facilitation fosters trust, enhancing collaboration, open communication, and collective problem-solving within teams.

Follow Mo Fathelbab 
https://www.mofathelbab.com/
https://www.facebook.com/mo.fathelbab/
https://x.com/fathelbab
https://www.linkedin.com/in/mofathelbab/

Books on this episode

Forum: The Secret Advantage of Successful Leaders, by Mo Fathelbab https://a.co/d/9wxT6xb
The Friendship Advantage: Seven Keys to Building Relationships That Transform Culture and Drive Productivity, by Mo Fathelbab https://a.co/d/1J7TltG
Positive Intelligence: Why Only 20% of Teams and Individuals Achieve Their True Potential AND HOW YOU CAN ACHIEVE YOURS by Shirzad Chamine https://amzn.to/3WPI9Q6
Mans search for meaning by Viktor E Frankl https://amzn.to/3WT1Iaj

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter https://evolutionpartners.com.au/subscribe/

Books – Learn more about our books https://evolutionpartners.com.au/books/
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.

Follow me: 
on https://au.linkedin.com/in/bradleygiles
on https://twitter.com/Evolution_Perth

Enjoying the show? Leave a review 

Mo Fathelbab is a seasoned entrepreneur, leadership coach, and founder of Forum Resources Network, renowned for fostering authentic connections and impactful growth. An author and speaker, he explores the power of peer support and relationships in achieving meaningful success across organisations.
Mo highlights how fostering non-judgmental, confidential environments builds deep connections within organisations, contributing to high retention rates. He advocates for shared stories rather than direct advice to strengthen trust. Mo also introduces the concept of “forking up” or “forking down” in conversations – responding with vulnerability or invulnerability, respectively – to sustain meaningful connections.
Takeaways
<ul>
<li>Showing vulnerability helps leaders build trust and fosters a culture where authentic connections thrive.</li>
<li>Confidentiality is crucial for creating spaces where people feel safe to communicate openly and honestly.</li>
<li>Sharing personal experiences rather than advice promotes supportive, non-judgmental environments that strengthen relationships.</li>
<li>“Forking down” in conversations by responding vulnerably builds connection, while “forking up” can disrupt it.</li>
<li>Workplace friendships create real business value by improving engagement and contributing to a positive environment.</li>
<li>Empathetic leaders prioritise understanding each team member, creating an inclusive space where everyone feels valued.</li>
<li>Gratitude and meditation practices enhance leaders’ resilience, improving their ability to balance work and relationships.</li>
<li>Effective facilitation fosters trust, enhancing collaboration, open communication, and collective problem-solving within teams.</li>
</ul>
Follow Mo Fathelbab  <a href="https://www.mofathelbab.com/">https://www.mofathelbab.com/</a> <a href="https://www.facebook.com/mo.fathelbab/">https://www.facebook.com/mo.fathelbab/</a> <a href="https://x.com/fathelbab">https://x.com/fathelbab</a> <a href="https://www.linkedin.com/in/mofathelbab/">https://www.linkedin.com/in/mofathelbab/</a>
Books on this episode
Forum: The Secret Advantage of Successful Leaders, by Mo Fathelbab <a href="https://a.co/d/9wxT6xb">https://a.co/d/9wxT6xb</a> The Friendship Advantage: Seven Keys to Building Relationships That Transform Culture and Drive Productivity, by Mo Fathelbab <a href="https://a.co/d/1J7TltG">https://a.co/d/1J7TltG</a> Positive Intelligence: Why Only 20% of Teams and Individuals Achieve Their True Potential AND HOW YOU CAN ACHIEVE YOURS by Shirzad Chamine <a href="https://amzn.to/3WPI9Q6">https://amzn.to/3WPI9Q6</a> Mans search for meaning by Viktor E Frankl <a href="https://amzn.to/3WT1Iaj">https://amzn.to/3WT1Iaj</a> 
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a>
Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a>
Books – Learn more about our books <a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>  Made to Thrive: The practical, prescriptive guide on how to be a great CEO  Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.  Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.
Follow me:  on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>  on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>
Enjoying the show? Leave a review

E24 | The human side of leadership with Mo Fathelbab

Barb de Corti is a passionate entrepreneur who has grown her business, ENJO Australia and Santé Skincare, from selling microfibre cloths at expos to achieving over a billion dollars in sales. As an avid learner and advocate for sustainability, she has built a carbon-neutral, ethical business committed to fair practices and reducing environmental impact. It has resulted in a cult following for her products over the years.

Initially, she aimed to educate consumers on effective, chemical-free cleaning through demonstrations, a novel approach at the time. Although the business experienced rapid growth, scaling from 150 to over 2,500 consultants and reaching $80 million in turnover, the success brought challenges, including overwhelming demands, financial missteps, and personal tolls.

Now, post-COVID, she focuses on cultivating a loyal customer base and adapting to shifts in consumer habits, including digital sales. Her current goal is to build a more sustainable, customer-focused business that emphasises affordability, safety, and environmental impact.

Takeaways
Educating customers on the mental health benefits of sustainable cleaning practices builds trust.
Starting with a direct-selling model, in-person demos foster engagement and boosted growth.
Rapid growth can create operational strain and temporarily impact passion and purpose.
Effective cash flow management is essential for maintaining financial stability.
Balancing online sales with in-person demos aligns with evolving consumer preferences.
Cult status builds loyalty through shared purpose and giving customers a voice.
Eco-friendly products resonate with values around reducing chemical use, water waste, and plastic.
A “better business” focuses on sustainable practices over high turnover.

Follow Barb de Corti 
https://www.enjo.com.au/
https://www.linkedin.com/in/barbdecorti/

Books on this episode

Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions by Dr Dan Ariely https://amzn.to/46ddBe8

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter https://evolutionpartners.com.au/subscribe/

Books – Learn more about our books https://evolutionpartners.com.au/books/
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.

Follow me: 
on https://au.linkedin.com/in/bradleygiles
on https://twitter.com/Evolution_Perth

Enjoying the show? Leave a review 

Barb de Corti is a passionate entrepreneur who has grown her business, ENJO Australia and Santé Skincare, from selling microfibre cloths at expos to achieving over a billion dollars in sales. As an avid learner and advocate for sustainability, she has built a carbon-neutral, ethical business committed to fair practices and reducing environmental impact. It has resulted in a cult following for her products over the years.
Initially, she aimed to educate consumers on effective, chemical-free cleaning through demonstrations, a novel approach at the time. Although the business experienced rapid growth, scaling from 150 to over 2,500 consultants and reaching $80 million in turnover, the success brought challenges, including overwhelming demands, financial missteps, and personal tolls.
Now, post-COVID, she focuses on cultivating a loyal customer base and adapting to shifts in consumer habits, including digital sales. Her current goal is to build a more sustainable, customer-focused business that emphasises affordability, safety, and environmental impact.
Takeaways
<ul>
<li>Educating customers on the mental health benefits of sustainable cleaning practices builds trust.</li>
<li>Starting with a direct-selling model, in-person demos foster engagement and boosted growth.</li>
<li>Rapid growth can create operational strain and temporarily impact passion and purpose.</li>
<li>Effective cash flow management is essential for maintaining financial stability.</li>
<li>Balancing online sales with in-person demos aligns with evolving consumer preferences.</li>
<li>Cult status builds loyalty through shared purpose and giving customers a voice.</li>
<li>Eco-friendly products resonate with values around reducing chemical use, water waste, and plastic.</li>
<li>A “better business” focuses on sustainable practices over high turnover.</li>
</ul>
Follow Barb de Corti <a href="https://www.enjo.com.au/">https://www.enjo.com.au/</a>   <a href="https://www.linkedin.com/in/barbdecorti/">https://www.linkedin.com/in/barbdecorti/</a>
Books on this episode
Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions by Dr Dan Ariely <a href="https://amzn.to/46ddBe8">https://amzn.to/46ddBe8</a>
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a>
Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a>
Books – Learn more about our books <a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>  Made to Thrive: The practical, prescriptive guide on how to be a great CEO  Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.  Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.
Follow me:  on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>  on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>
Enjoying the show? Leave a review

E23 | Building a Billion Dollar Cult Brand with Barb De Corti

Shannon Susco is an entrepreneur and author who founded a successful coaching practice and developing the influential Metronomics Strategic Execution Framework. She's received multiple accolades, including recognition as one of Canada’s Top 100 Most Powerful Women and the Universal Women’s Network Game Changer Award.

Shannon emphasises the need for business owners to develop a clear strategy and system, noting how this can significantly enhance both profit and company value. She recounts her transition from CEO to coach, underlining the value of reflection, personal goals, and team dynamics in maintaining passion for one’s business.

Takeaways
Strategic execution requires aligning teams with clear goals and priorities.
The Metronomics framework focuses on consistent execution and measurable results.
Effective planning involves anticipating obstacles and preparing solutions in advance.
Building a strong company culture drives engagement and productivity.
Collaboration fosters innovation and enhances overall team performance.
Regular feedback loops are essential for continuous improvement and adaptation.
Prioritising tasks helps manage resources and focus efforts effectively.
Personal resilience is key to overcoming challenges and achieving success.

Follow Shannon Susko 
https://www.metronomics.com/
https://www.linkedin.com/in/shannonbyrnesusko/
https://www.youtube.com/@metronomicssystem

Books on this episode 
10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less by Dan Sullivan https://amzn.to/3SkfVu4
The M Game: The Metronomics Monograph by Shannon Susko https://amzn.asia/d/hSVKC9i
3hag Way: The Strategic Execution System that ensures your strategy is not a Wild-Ass-Guess! By Shannon Susko https://a.co/d/h4FRkqr
The Metronome Effect: The Journey To Predictable Profit by Shannon Susko https://a.co/d/dOrSYBe
Metronomics: One United System to Grow Up Your Team, Company, and Life by Shannon Susko https://amzn.asia/d/a60Xu5u

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter https://evolutionpartners.com.au/subscribe/

Books – Learn more about our books https://evolutionpartners.com.au/books/
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.

Follow me: 
on https://au.linkedin.com/in/bradleygiles
on https://twitter.com/Evolution_Perth

Enjoying the show? Leave a review 

Shannon Susco is an entrepreneur and author who founded a successful coaching practice and developing the influential Metronomics Strategic Execution Framework. She's received multiple accolades, including recognition as one of Canada’s Top 100 Most Powerful Women and the Universal Women’s Network Game Changer Award.
Shannon emphasises the need for business owners to develop a clear strategy and system, noting how this can significantly enhance both profit and company value. She recounts her transition from CEO to coach, underlining the value of reflection, personal goals, and team dynamics in maintaining passion for one’s business.
Takeaways
<ul>
<li>Strategic execution requires aligning teams with clear goals and priorities.</li>
<li>The Metronomics framework focuses on consistent execution and measurable results.</li>
<li>Effective planning involves anticipating obstacles and preparing solutions in advance.</li>
<li>Building a strong company culture drives engagement and productivity.</li>
<li>Collaboration fosters innovation and enhances overall team performance.</li>
<li>Regular feedback loops are essential for continuous improvement and adaptation.</li>
<li>Prioritising tasks helps manage resources and focus efforts effectively.</li>
<li>Personal resilience is key to overcoming challenges and achieving success.</li>
</ul>
Follow Shannon Susko  <a href="https://www.metronomics.com/">https://www.metronomics.com/</a>  <a href="https://www.linkedin.com/in/shannonbyrnesusko/">https://www.linkedin.com/in/shannonbyrnesusko/</a>  <a href="https://www.youtube.com/@metronomicssystem">https://www.youtube.com/@metronomicssystem</a>
Books on this episode  10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less by Dan Sullivan <a href="https://amzn.to/3SkfVu4">https://amzn.to/3SkfVu4</a>  The M Game: The Metronomics Monograph by Shannon Susko <a href="https://amzn.asia/d/hSVKC9i">https://amzn.asia/d/hSVKC9i</a>  3hag Way: The Strategic Execution System that ensures your strategy is not a Wild-Ass-Guess! By Shannon Susko <a href="https://a.co/d/h4FRkqr">https://a.co/d/h4FRkqr</a>  The Metronome Effect: The Journey To Predictable Profit by Shannon Susko <a href="https://a.co/d/dOrSYBe">https://a.co/d/dOrSYBe</a>  Metronomics: One United System to Grow Up Your Team, Company, and Life by Shannon Susko <a href="https://amzn.asia/d/a60Xu5u">https://amzn.asia/d/a60Xu5u</a>
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a>
Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a>
Books – Learn more about our books <a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>  Made to Thrive: The practical, prescriptive guide on how to be a great CEO  Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.  Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.
Follow me:  on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>  on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>
Enjoying the show? Leave a review

E22 | The entrepreneur who did with Shannon Susko

A methodical approach to hiring can significantly improve the chances of selecting the right candidates, making the hiring process more effective, insists Chris Mursau. Chris has been consulting and teaching organisations and managers how to build teams of top performers. He’s conducted over 2,500 in-depth top grading assessments and training thousands in proven methodologies for hiring high achievers.

Implementing change management strategies, such as demonstrating the cost of hiring mistakes, can encourage buy-in from leadership teams. Chris outlines that hiring success is defined as filling roles with A players who stay long-term.

Takeaways
Hiring high performers enhances productivity and fosters a positive workplace culture.
Implementing a structured hiring process reduces bias and increases candidate success.
Assessing soft skills is essential for identifying candidates who align with team dynamics.
Continuous feedback during the hiring process improves candidate experience and engagement.
Involving current team members in hiring decisions leads to better cultural fit.
Regularly reviewing and refining hiring strategies ensures alignment with organizational goals.
Training hiring managers enhances their skills in identifying and attracting top talent.
Using data-driven approaches in hiring decisions leads to improved outcomes and reduced turnover.

Follow Chris Mursau 
https://topgrading.com/

Books on this episode 
Foolproof Hiring: Powerful, Proven Keys to Hiring HIGH Performers by Dr Brad Smart & Chris Mursau https://amzn.to/3V2lpKk
Topgrading (How To Hire, Coach and Keep A Players) by Brad & Geoff Smart https://amzn.to/3x2Ws9P
10X is easier than 2X Dr Ben Hardy https://amzn.to/3zDBW0x

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter https://evolutionpartners.com.au/subscribe/

Books – Learn more about our books https://evolutionpartners.com.au/books/
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.

Follow me: 
on https://au.linkedin.com/in/bradleygiles
on https://twitter.com/Evolution_Perth

Enjoying the show? Leave a review 

A methodical approach to hiring can significantly improve the chances of selecting the right candidates, making the hiring process more effective, insists Chris Mursau. Chris has been consulting and teaching organisations and managers how to build teams of top performers. He’s conducted over 2,500 in-depth top grading assessments and training thousands in proven methodologies for hiring high achievers.
Implementing change management strategies, such as demonstrating the cost of hiring mistakes, can encourage buy-in from leadership teams. Chris outlines that hiring success is defined as filling roles with A players who stay long-term.
Takeaways
<ul>
<li>Hiring high performers enhances productivity and fosters a positive workplace culture.</li>
<li>Implementing a structured hiring process reduces bias and increases candidate success.</li>
<li>Assessing soft skills is essential for identifying candidates who align with team dynamics.</li>
<li>Continuous feedback during the hiring process improves candidate experience and engagement.</li>
<li>Involving current team members in hiring decisions leads to better cultural fit.</li>
<li>Regularly reviewing and refining hiring strategies ensures alignment with organizational goals.</li>
<li>Training hiring managers enhances their skills in identifying and attracting top talent.</li>
<li>Using data-driven approaches in hiring decisions leads to improved outcomes and reduced turnover.</li>
</ul>
Follow Chris Mursau  <a href="https://topgrading.com/">https://topgrading.com/</a>
Books on this episode  Foolproof Hiring: Powerful, Proven Keys to Hiring HIGH Performers by Dr Brad Smart &amp; Chris Mursau <a href="https://amzn.to/3V2lpKk">https://amzn.to/3V2lpKk</a>  Topgrading (How To Hire, Coach and Keep A Players) by Brad &amp; Geoff Smart <a href="https://amzn.to/3x2Ws9P">https://amzn.to/3x2Ws9P</a>  10X is easier than 2X Dr Ben Hardy <a href="https://amzn.to/3zDBW0x">https://amzn.to/3zDBW0x</a>
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a>
Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a>
Books – Learn more about our books <a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>  Made to Thrive: The practical, prescriptive guide on how to be a great CEO  Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.  Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.
Follow me:  on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>  on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>
Enjoying the show? Leave a review

E21 | Foolproof hiring with Chris Mursau

Nicole Donnelly is an accomplished entrepreneur and business consultant specialising in personal development and leadership, focusing on mindset and strategy to empower individuals and organisations to achieve their goals.

She says business owners can leverage AI to streamline operations, enhance productivity, and make data-driven decisions. Nicole suggests that AI tools can automate repetitive tasks, provide insights into customer behaviour, and help in personalising marketing strategies, ultimately freeing up time for owners to focus on strategic growth and innovation.

Takeaways
AI can automate routine tasks, freeing up time for growth activities.
Implementing AI tools boosts efficiency and productivity in business operations.
AI provides insights from data for informed, real-time decision making.
Businesses can personalize customer experiences using AI to analyse behaviour.
Early AI adoption offers a competitive edge in the marketplace.
AI solutions scale easily, accommodating business growth without major costs.
Automating tasks with AI reduces errors and labour costs effectively.
AI systems improve over time, adapting to new data and needs.

Follow Nicole Donnelly 
http://www.aismartventures.com/
https://www.linkedin.com/company/aismartmarketing/
https://twitter.com/AISmartMktg
https://www.instagram.com/aismartmarketing/

Books on this episode 
The First Fifteen Lives of Harry August by Claire North https://amzn.to/3zTTkhC

Rash to Riches: How I Grew BabyLegs from a Home Business to a Global Brand by Nicole Donnelly https://amzn.to/3VtqkWo

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter https://evolutionpartners.com.au/subscribe/

Books – Learn more about our books https://evolutionpartners.com.au/books/
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.

Follow me: 
on https://au.linkedin.com/in/bradleygiles
on https://twitter.com/Evolution_Perth

Enjoying the show? Leave a review 

Nicole Donnelly is an accomplished entrepreneur and business consultant specialising in personal development and leadership, focusing on mindset and strategy to empower individuals and organisations to achieve their goals.
She says business owners can leverage AI to streamline operations, enhance productivity, and make data-driven decisions. Nicole suggests that AI tools can automate repetitive tasks, provide insights into customer behaviour, and help in personalising marketing strategies, ultimately freeing up time for owners to focus on strategic growth and innovation.
Takeaways
<ul>
<li>AI can automate routine tasks, freeing up time for growth activities.</li>
<li>Implementing AI tools boosts efficiency and productivity in business operations.</li>
<li>AI provides insights from data for informed, real-time decision making.</li>
<li>Businesses can personalize customer experiences using AI to analyse behaviour.</li>
<li>Early AI adoption offers a competitive edge in the marketplace.</li>
<li>AI solutions scale easily, accommodating business growth without major costs.</li>
<li>Automating tasks with AI reduces errors and labour costs effectively.</li>
<li>AI systems improve over time, adapting to new data and needs.</li>
</ul>
Follow Nicole Donnelly  <a href="http://www.aismartventures.com/">http://www.aismartventures.com/</a>  <a href="https://www.linkedin.com/company/aismartmarketing/">https://www.linkedin.com/company/aismartmarketing/</a>  <a href="https://twitter.com/AISmartMktg">https://twitter.com/AISmartMktg</a>  <a href="https://www.instagram.com/aismartmarketing/">https://www.instagram.com/aismartmarketing/</a>
Books on this episode  The First Fifteen Lives of Harry August by Claire North <a href="https://amzn.to/3zTTkhC">https://amzn.to/3zTTkhC</a>
Rash to Riches: How I Grew BabyLegs from a Home Business to a Global Brand by Nicole Donnelly <a href="https://amzn.to/3VtqkWo">https://amzn.to/3VtqkWo</a>
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a>
Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a>
Books – Learn more about our books <a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>  Made to Thrive: The practical, prescriptive guide on how to be a great CEO  Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.  Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster.
Follow me:  on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>  on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>
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E20 | How business owners can use AI to make their life easier with Nicole Donnelly

A place for the world’s leading thinkers, planners and doers.

The Evolution Partners is a weekly podcast hosted by Brad Giles. Join Brad as he engages in conversations with some of the world’s sharpest minds, learning a bit more about them and delving into what makes them tick.

A place for the world’s leading thinkers, planners and doers.
The Evolution Partners is a weekly podcast hosted by Brad Giles. Join Brad as he engages in conversations with some of the world’s sharpest minds, learning a bit more about them and delving into what makes them tick.

The Evolution Partners

Each week Brad Giles talks with the world’s leading thinkers, planners and doers who are helping to build great companies in their own way.

We learn how the work they’re doing is creating an impact and get to know a little bit more about them, and what makes them tick.

Each week Brad Giles talks with the world’s leading thinkers, planners and doers who are helping to build great companies in their own way.
We learn how the work they’re doing is creating an impact and get to know a little bit more about them, and what makes them tick.

The Evolution Partners

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