The Digital Diary of Nikita AbhanaveThe Digital Diary of Nikita Abhanave
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The Magic and Logic of Marketing with Customer Obsession with Akankshaa Dalal

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In this episode we discuss:

1. Importance of having a customer hook and leveraging data
2. Why Marketers need both IQ and EQ to connect with their consumers
3. How to elevate the customer experience and Journey
4. Balance between - Magic & Logic

About the guest:

Aakansha Dalal is a Brand & Service Marketing Lead in India for Amazon Prime Video. Previously she has worked with L’Oréal and Unilever in brand & marketing role.

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The Digital Diary of Nikita Abhanave

Welcome to my Digital Diary, I'm Nikita Abhanave and this podcast is dedicated to the Digital media, 
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