The Dental Business PodcastBuild Trust And Your Client Base With Enquiry Bot - with Nin Gandhi-Patel
Brad talks to Nin Gandhi-Patel, the creator of Enquiry Bot, a revolutionary service designed to turn your website visitors into patients by providing a 24/7 concierge service that deals with and greets your potential new customers on your behalf, saving you time and money
KEY TAKEAWAYS
- With more demand on dental practices, the enquiry process has had to adapt. This has meant later opening hours plus weekends and holidays. The cost of this enquiry process has slowly crept up. This is where Enquiry Bot can help, and also save costs.
- Many perceive marketing to be the practice of simply attracting new customer. But Dental Marketing is about the entire process, from entry, to ensuring our clients feel well taken care of throughout their entire experience.
- We must seek to not just inform, but exchange information with our patients. When we do this, we provide education. This leads to trust, which draws more patients to you.
- Websites must evolve. The world has transformed from simple forms on sites, to encompass many new and more convenient ways to communicate, including apps and messaging services. It is incumbent upon us to embrace these advancements and provide convenience.
BEST MOMENTS
'Interestingly enough, we had our best conversions on a Sunday...'
'The whole practice forms part of that marketing process'
'When you exchange information, you educate the patient'
'Enquiries went up, cost per lead came down, but also revenue went up'
VALUABLE RESOURCES
Nin Gandhi-Patel - https://ningandhipatel.com/
Enquiry Bot - https://www.enquirybot.dental
Brad believes that everyone at any level should be focused on achieving multiple sources of income to create diversity and balance in life. He feels passionate about helping dentists work towards freedom by building wealth in different areas and helping to develop a mindset to improve one’s ability to handle the stresses of clinical life.
Still a practising dentist, Brad has implemented strategies to create a practice to allow him to carry out the dentistry he wants whilst continually expanding with loyal staff and patients. These strategies can be adapted to any dentist, whether you are an associate or the practice owner, to help bring back your passion for dentistry.
In addition to running a successful private dental practice, he has grown
several other dental businesses and as an investor is growing wealth outside of dentistry to help protect his legacy for his growing family.
He is chair of the Horsforth Town Team, dedicated to the promotion and development
of business in his local area in North Leeds, UK.
Due to his track record and down to earth advice, he has become sought after
as a mentor and spends part of his time dedicated to mentoring dental professionals about business, mindset and personal development.
CONTACT METHOD
