On this week’s episode of ‘Speaking to Influence,’ Luke Billeri, president and CEO of Member’s Choice Credit Union tells Laura how he used ‘pre-suasion’ to gain key stakeholder buy-in before a critical decision.
In this episode you will learn:
24 Hour Challenge:
The art of pre-suasion: we all need support on something. Go in advance of a presentation / meeting and talk to an individual who you might need their support. Your passions might be able to come out easier and any questions they have may come out easier and help build your rapport in advance of the bigger meeting.
About Luke:
Luke Billeri is the CEO of Members Choice Credit Union (MCCU), a full-service financial institution based in Houston, Texas. With over 20 years of experience in the credit union industry, he specializes in retail, lending, and strategic financial management.
Committed to strengthening community initiatives, Luke spearheaded the creation of the Members Choice Credit Union “Helping Heroes” Savings Program for individuals working in heroic professions such as education, law enforcement, first responders, and healthcare.
Having served the Credit Union Industry already for nearly two decades, he joined MCCU as chief lending officer in January 2020, was promoted to executive vice president in September 2022, and assumed the role of chief executive officer in January 2023. As a results-oriented and decisive leader, Luke ensures a member-centric focus and strategic sustainability for MCCU. Passionate about the supporting the various needs of members, he believes wholeheartedly in the credit union philosophy of “people helping people.” Luke enjoys outdoor activities with family and friends in his spare time, such as fishing, boating, and anything on the water.
You can connect with Luke in the following ways:
You can connect with Dr. Laura Sicola in the following ways:
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