🎧 Why can you remember a story from 20 years ago... yet forget what someone told you yesterday?

Because stories stick.

Facts fade.

And if you are struggling to attract coaching clients, that simple truth could be costing you business.

In this episode, Cathy Smith shares a family story about a buried treasure that nobody could find and reveals why stories are one of the most powerful tools in coaching, marketing and sales.

If people are not remembering your message, connecting with your content or taking the next step, the problem may not be what you are saying.

It may be how you are saying it.

Discover why stories sell, why they build trust faster than facts and how the right story can help potential clients see themselves in your message.

🎧 Listen now and learn how to turn everyday stories into powerful coaching conversations and marketing that people actually remember.

🎉 Press play.

🎧 Why can you remember a story from 20 years ago... yet forget what someone told you yesterday?
Because stories stick.
Facts fade.
And if you are struggling to attract coaching clients, that simple truth could be costing you business.
In this episode, Cathy Smith shares a family story about a buried treasure that nobody could find and reveals why stories are one of the most powerful tools in coaching, marketing and sales.
If people are not remembering your message, connecting with your content or taking the next step, the problem may not be what you are saying.
It may be how you are saying it.
Discover why stories sell, why they build trust faster than facts and how the right story can help potential clients see themselves in your message.
🎧 Listen now and learn how to turn everyday stories into powerful coaching conversations and marketing that people actually remember.
🎉 Press play.

Small Business Talk for Coaches with Cathy Smith

Your go to podcast for marketing, visibility, and client growth. Whether you are just starting out or ready to scale, Cathy shares real strategies to turn your coaching passion into a profitable business.

🎙 Weekly episodes
📈 Practical tips and tools
🤝 Built for coaches like you

Need help growing your business?
Get free resources, the book, and program at
coachesmarketingroadmap.com.au

Follow for updates and fresh episodes.

Small Business Talk for Coaches with Cathy Smith
Your go to podcast for marketing, visibility, and client growth. Whether you are just starting out or ready to scale, Cathy shares real strategies to turn your coaching passion into a profitable business.
🎙 Weekly episodes 📈 Practical tips and tools 🤝 Built for coaches like you
Need help growing your business? Get free resources, the book, and program at <a href="https://coachesmarketingroadmap.com.au" data-start="575" data-end="647">coachesmarketingroadmap.com.au</a>
Follow for updates and fresh episodes.

Small Business Talk Podcast For Coaches. This podcast is the ultimate resource for coaches looking to transform their coaching passion into a thriving business. Cathy Smith began her journey as a marketing professional in 2001 and has helped thousands of businesses to grow. Cathy specialises in helping coaches and is dedicated to showing you how to get your first clients and many more. If you are ready to take your coaching practice to the next level, then you are in the right place. Whether you are just starting your coaching journey or you're an experienced coach not seeing the results you desire, this podcast is for you.

Small Business Talk For Coaches With Cathy Smith

Small Business Talk For Coaches

🎧 Why can you remember a story from 20 years ago... yet forget what someone told you yesterday?  Because stories stick.  Facts fade.  And if you are struggling to attract coaching clients, that simple truth could be costing you business.  In this episode, Cathy Smith shares a family story about a buried treasure that nobody could find and reveals why stories are one of the most powerful tools in coaching, marketing and sales.  If people are not remembering your message, connecting with your content or taking the next step, the problem may not be what you are saying.  It may be how you are saying it.  Discover why stories sell, why they build trust faster than facts and how the right story can help potential clients see themselves in your message.  🎧 Listen now and learn how to turn everyday stories into powerful coaching conversations and marketing that people actually remember.  🎉 Press play.

Stories Sell. Are you using them?

What if the biggest thing holding you back isn't your strategy, your skills or the market... but the way you see the world?

In this episode, Cathy Smith explores Stephen Covey's powerful concept that "the map is not the territory" and why 2 people can experience the same situation but see completely different possibilities. Through stories from Tony Robbins, the recent ICF coaching event, everyday examples and practical coaching insights, you will discover how confirmation bias shapes your decisions, your marketing and your results.

If you're ready to stop looking for evidence of why you can't and start seeing what's actually possible, this episode will change the way you think.  🎧 Listen now.

What if the biggest thing holding you back isn't your strategy, your skills or the market... but the way you see the world?
In this episode, Cathy Smith explores Stephen Covey's powerful concept that "the map is not the territory" and why 2 people can experience the same situation but see completely different possibilities. Through stories from Tony Robbins, the recent ICF coaching event, everyday examples and practical coaching insights, you will discover how confirmation bias shapes your decisions, your marketing and your results.
If you're ready to stop looking for evidence of why you can't and start seeing what's actually possible, this episode will change the way you think. &nbsp;🎧 Listen now.

What if the biggest thing holding you back isn't your strategy, your skills or the market... but the way you see the world?  In this episode, Cathy Smith explores Stephen Covey's powerful concept that "the map is not the territory" and why 2 people can experience the same situation but see completely different possibilities. Through stories from Tony Robbins, the recent ICF coaching event, everyday examples and practical coaching insights, you will discover how confirmation bias shapes your decisions, your marketing and your results.  If you're ready to stop looking for evidence of why you can't and start seeing what's actually possible, this episode will change the way you think.  🎧 Listen now.

What do you See?

🎧 Do you keep waking up at 3am?

Forgetting words mid sentence?

Walking into a room and wondering why you are there?

If you are a coach or business owner in your 40s, 50s or beyond, it may not be stress, burnout or lack of motivation.

It could be hormonal change.  

In this eye opening episode, Cathy Smith sits down with perimenopause and menopause coach Dorota to uncover the hidden performance costs of midlife hormonal change and how it impacts confidence, focus, energy, sleep and business performance.

You will discover why so many high performing women feel like they are suddenly struggling, what is really happening in the body and practical ways to support yourself through this stage of life.

If you have ever wondered, "What is wrong with me?" this conversation may provide the answers you have been looking for.

🎉 Press play and learn how to work with your body, not against it, so you can continue to thrive in business and life.

This version leads with curiosity, recognisable symptoms and the emotional question many women are asking themselves. It is designed to stop the scroll and encourage downloads.

🎧 Do you keep waking up at 3am?
Forgetting words mid sentence?
Walking into a room and wondering why you are there?
If you are a coach or business owner in your 40s, 50s or beyond, it may not be stress, burnout or lack of motivation.
It could be hormonal change.&nbsp;&nbsp;
In this eye opening episode, Cathy Smith sits down with perimenopause and menopause coach Dorota to uncover the hidden performance costs of midlife hormonal change and how it impacts confidence, focus, energy, sleep and business performance.
You will discover why so many high performing women feel like they are suddenly struggling, what is really happening in the body and practical ways to support yourself through this stage of life.
If you have ever wondered, "What is wrong with me?" this conversation may provide the answers you have been looking for.
🎉 Press play and learn how to work with your body, not against it, so you can continue to thrive in business and life.
This version leads with curiosity, recognisable symptoms and the emotional question many women are asking themselves. It is designed to stop the scroll and encourage downloads.

🎧 Do you keep waking up at 3am?  Forgetting words mid sentence?  Walking into a room and wondering why you are there?  If you are a coach or business owner in your 40s, 50s or beyond, it may not be stress, burnout or lack of motivation.  It could be hormonal change.  In this eye opening episode, Cathy Smith sits down with perimenopause and menopause coach Dorota to uncover the hidden performance costs of midlife hormonal change and how it impacts confidence, focus, energy, sleep and business performance.  You will discover why so many high performing women feel like they are suddenly struggling, what is really happening in the body and practical ways to support yourself through this stage of life.  If you have ever wondered, "What is wrong with me?" this conversation may provide the answers you have been looking for.  🎉 Press play and learn how to work with your body, not against it, so you can continue to thrive in business and life.  This version leads with curiosity, recognisable symptoms and the emotional question many women are asking themselves. It is designed to stop the scroll and encourage downloads.

Midlife Hormonal of Performance

🎧 What if your marketing did not fail?

What if it simply became something else?

In Episode 351, Cathy Smith shares a powerful story about a fallen tree and what it can teach coaches about marketing, growth and momentum.

Because when a webinar flops, a launch feels flat or a post gets no engagement, it is easy to call it a failure.

But what if that one idea gave you confidence, content, insight, conversations and the next clue?

This episode will help you stop mourning what did not work and start seeing the value, lessons and opportunities already growing underneath.

🎉 Listen now and discover why nothing in your marketing is wasted.

🎧 What if your marketing did not fail?
What if it simply became something else?
In Episode 351, Cathy Smith shares a powerful story about a fallen tree and what it can teach coaches about marketing, growth and momentum.
Because when a webinar flops, a launch feels flat or a post gets no engagement, it is easy to call it a failure.
But what if that one idea gave you confidence, content, insight, conversations and the next clue?
This episode will help you stop mourning what did not work and start seeing the value, lessons and opportunities already growing underneath.
🎉 Listen now and discover why nothing in your marketing is wasted.

🎧 What if your marketing did not fail?  What if it simply became something else?  In Episode 351, Cathy Smith shares a powerful story about a fallen tree and what it can teach coaches about marketing, growth and momentum.  Because when a webinar flops, a launch feels flat or a post gets no engagement, it is easy to call it a failure.  But what if that one idea gave you confidence, content, insight, conversations and the next clue?  This episode will help you stop mourning what did not work and start seeing the value, lessons and opportunities already growing underneath.  🎉 Listen now and discover why nothing in your marketing is wasted.

Stories Sell. Are you using them?

Small Business Talk For Coaches With Cathy Smith

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