

How to Learn to Speak as a Coach
Your audience can tell when you are reading. And they switch off faster than you think. Whether you are speaking on stage, appearing on a podcast or presenting online, knowing your content is not enough. The real skill is making your audience feel like they are the most important people in the rooβ¦

Conversations that Lead to Coaching Clients
What if your next coaching client is not on social media? π€ Most coaches spend hours creating content, hoping the next post will bring their next client. What if the real opportunity is sitting in conversations you have already started? In this episode, Cathy Smith shares the 3 conversations tβ¦

You Built the Trust. Another Coach Got the Client
What if you did all the work to build trust, only for another coach to get the client when they were finally ready to buy? People do not buy because you are ready to sell. They buy because they are ready to solve a problem and they trust you can help. In this episode of Small Business Talk for Coβ¦

The Coaching Mistake You Dont Know You Are Making
π§ What if the biggest coaching mistake isn't asking the wrong question... it's asking the next one too soon? Many coaches are so focused on asking powerful questions that they accidentally interrupt the very moment a breakthrough is about to happen. In this episode, Cathy explores one of the mosβ¦

How To Turn Your Leadership Skills into a Coaching Business
π§ Thinking about leaving corporate to start a coaching business? Making the leap is about far more than getting certified. It is about shifting your identity, building confidence, creating a personal brand and learning how to run a business, not just coach. In this episode, Cathy Smith chats witβ¦

Why Generalists Get Overlooked
Ever tried to sell everything and ended up selling nothing? In this episode, Cathy shares the simple burger shop story that explains why clear, specific messaging makes it easier for coaching clients to say yes. You will discover why narrowing your focus does not lose clients, how the right peoplβ¦

What do you See?
What if the biggest thing holding you back isn't your strategy, your skills or the market... but the way you see the world? In this episode, Cathy Smith explores Stephen Covey's powerful concept that "the map is not the territory" and why 2 people can experience the same situation but see completeβ¦

Midlife Hormonal of Performance
π§ Do you keep waking up at 3am? Forgetting words mid sentence? Walking into a room and wondering why you are there? If you are a coach or business owner in your 40s, 50s or beyond, it may not be stress, burnout or lack of motivation. It could be hormonal change.Β Β In this eye opening episode,β¦

Stories Sell. Are you using them?
π§ Why can you remember a story from 20 years ago... yet forget what someone told you yesterday? Because stories stick. Facts fade. And if you are struggling to attract coaching clients, that simple truth could be costing you business. In this episode, Cathy Smith shares a family story about a β¦

The Tree That Fell. What Marketing Can Teach Us About Growth
π§ What if your marketing did not fail? What if it simply became something else? In Episode 351, Cathy Smith shares a powerful story about a fallen tree and what it can teach coaches about marketing, growth and momentum. Because when a webinar flops, a launch feels flat or a post gets no engagemβ¦