You keep telling yourself it is not ready yet.

The offer needs one more tweak. The website needs another change. The post needs a better graphic.

Yet what if all that preparation is the very thing keeping clients away?

In this episode of Small Business Talk for Coaches, Cathy Smith shares the surprising result of a pottery class experiment and explores the point where preparation quietly becomes procrastination. She also reveals how coaches can appear busy and visible on social media while still avoiding the conversations that build a business.

If you have an idea, offer or message sitting on your computer waiting to be perfect, this episode is for you.

You keep telling yourself it is not ready yet.
The offer needs one more tweak. The website needs another change. The post needs a better graphic.
Yet what if all that preparation is the very thing keeping clients away?
In this episode of Small Business Talk for Coaches, Cathy Smith shares the surprising result of a pottery class experiment and explores the point where preparation quietly becomes procrastination. She also reveals how coaches can appear busy and visible on social media while still avoiding the conversations that build a business.
If you have an idea, offer or message sitting on your computer waiting to be perfect, this episode is for you.

Small Business Talk for Coaches with Cathy Smith

Your go to podcast for marketing, visibility, and client growth. Whether you are just starting out or ready to scale, Cathy shares real strategies to turn your coaching passion into a profitable business.

🎙 Weekly episodes
📈 Practical tips and tools
🤝 Built for coaches like you

Need help growing your business?
Get free resources, the book, and program at
coachesmarketingroadmap.com.au

Follow for updates and fresh episodes.

Small Business Talk for Coaches with Cathy Smith
Your go to podcast for marketing, visibility, and client growth. Whether you are just starting out or ready to scale, Cathy shares real strategies to turn your coaching passion into a profitable business.
🎙 Weekly episodes 📈 Practical tips and tools 🤝 Built for coaches like you
Need help growing your business? Get free resources, the book, and program at <a href="https://coachesmarketingroadmap.com.au" data-start="575" data-end="647">coachesmarketingroadmap.com.au</a>
Follow for updates and fresh episodes.

Small Business Talk Podcast For Coaches. This podcast is the ultimate resource for coaches looking to transform their coaching passion into a thriving business. Cathy Smith began her journey as a marketing professional in 2001 and has helped thousands of businesses to grow. Cathy specialises in helping coaches and is dedicated to showing you how to get your first clients and many more. If you are ready to take your coaching practice to the next level, then you are in the right place. Whether you are just starting your coaching journey or you're an experienced coach not seeing the results you desire, this podcast is for you.

Small Business Talk For Coaches With Cathy Smith

Small Business Talk For Coaches

You keep telling yourself it is not ready yet.  The offer needs one more tweak. The website needs another change. The post needs a better graphic.  Yet what if all that preparation is the very thing keeping clients away?  In this episode, Cathy shares the surprising result of a pottery class experiment and explores the point where preparation quietly becomes procrastination. She also reveals how coaches can appear busy and visible on social media while still avoiding the conversations that build a business.  If you have an idea, offer or message sitting on your computer waiting to be perfect, this episode is for you.

Preparation Becomes Procastination

Your marketing may not be failing. You may just be starving it of the conditions it needs to grow.

In this episode of Small Business Talk for Coaches, Cathy shares a lesson from two veggie beds growing side by side. Same soil. Same seedlings. Same care. One thrived. One struggled. The difference was sunlight.

And that is exactly what can happen with your marketing.

Before you ditch the strategy, change platforms or chase another shiny tactic, look at what is happening around it. Is your message clear? Are enough people seeing it? Are you being consistent? Is your marketing actually leading people into conversations?

🎧 Listen in before you throw out a strategy that may simply need more light.

What part of your marketing is sitting in the shade?

Your marketing may not be failing. You may just be starving it of the conditions it needs to grow.
In this episode of Small Business Talk for Coaches, Cathy shares a lesson from two veggie beds growing side by side. Same soil. Same seedlings. Same care. One thrived. One struggled. The difference was sunlight.
And that is exactly what can happen with your marketing.
Before you ditch the strategy, change platforms or chase another shiny tactic, look at what is happening around it. Is your message clear? Are enough people seeing it? Are you being consistent? Is your marketing actually leading people into conversations?
🎧 Listen in before you throw out a strategy that may simply need more light.
What part of your marketing is sitting in the shade?

Your marketing may not be failing. You may just be starving it of the conditions it needs to grow.  In this episode of Small Business Talk for Coaches, Cathy shares a lesson from two veggie beds growing side by side. Same soil. Same seedlings. Same care. One thrived. One struggled. The difference was sunlight.  And that is exactly what can happen with your marketing.  Before you ditch the strategy, change platforms or chase another shiny tactic, look at what is happening around it. Is your message clear? Are enough people seeing it? Are you being consistent? Is your marketing actually leading people into conversations?  🎧 Listen in before you throw out a strategy that may simply need more light.  What part of your marketing is sitting in the shade?

Why Your Marketing is Not Growing

You know you are good at coaching. Your clients get results and they love working with you. Why, then, does attracting consistent clients still feel so hard?

The problem is not your coaching ability. Being an excellent coach and knowing how to build a successful coaching business require different skills.

In this episode, Cathy reveals why visibility alone is not enough, why your warm network holds more opportunities than you realise and how clearer messaging, real conversations and consistent follow up can turn interest into clients.

If you are tired of posting, waiting and wondering what you are doing wrong, this episode will show you where to focus next.

🎧 Listen now and discover the practical business skills that help good coaches get clients.

You know you are good at coaching. Your clients get results and they love working with you. Why, then, does attracting consistent clients still feel so hard?
The problem is not your coaching ability. Being an excellent coach and knowing how to build a successful coaching business require different skills.
In this episode, Cathy reveals why visibility alone is not enough, why your warm network holds more opportunities than you realise and how clearer messaging, real conversations and consistent follow up can turn interest into clients.
If you are tired of posting, waiting and wondering what you are doing wrong, this episode will show you where to focus next.
🎧 Listen now and discover the practical business skills that help good coaches get clients.

You know you are good at coaching. Your clients get results and they love working with you. Why, then, does attracting consistent clients still feel so hard?  The problem is not your coaching ability. Being an excellent coach and knowing how to build a successful coaching business require different skills.  In this episode, Cathy reveals why visibility alone is not enough, why your warm network holds more opportunities than you realise and how clearer messaging, real conversations and consistent follow up can turn interest into clients.  If you are tired of posting, waiting and wondering what you are doing wrong, this episode will show you where to focus next.  🎧 Listen now and discover the practical business skills that help good coaches get clients.

Why Good Coaches Still Struggle to Get Clients

Most coaches assume silence means no. Often, it simply means not yet.

Your next coaching client may already be in your world. Someone who attended the webinar, replied to an email, had a discovery call or quietly raised their hand and then disappeared.

In this episode of Small Business Talk for Coaches, Cathy explores the follow up gap that could be costing you clients and why staying connected does not have to feel pushy, awkward or salesy.

Because sometimes the problem is not getting more leads.

It is what happens to the ones you already have.

🎧 Listen now and take a look at who might already be waiting in your world.

Most coaches assume silence means no. Often, it simply means not yet.
Your next coaching client may already be in your world. Someone who attended the webinar, replied to an email, had a discovery call or quietly raised their hand and then disappeared.
In this episode of Small Business Talk for Coaches, Cathy explores the follow up gap that could be costing you clients and why staying connected does not have to feel pushy, awkward or salesy.
Because sometimes the problem is not getting more leads.
It is what happens to the ones you already have.
🎧 Listen now and take a look at who might already be waiting in your world.

Most coaches assume silence means no. Often, it simply means not yet.  Your next coaching client may already be in your world. Someone who attended the webinar, replied to an email, had a discovery call or quietly raised their hand and then disappeared.  In this episode of Small Business Talk for Coaches, Cathy explores the follow up gap that could be costing you clients and why staying connected does not have to feel pushy, awkward or salesy.  Because sometimes the problem is not getting more leads.  It is what happens to the ones you already have.  🎧 Listen now and take a look at who might already be waiting in your world.

Preparation Becomes Procastination

Small Business Talk For Coaches With Cathy Smith

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