David Harvey, CEO of Panda Health, shares key findings from the 2022 Hospital Digital Health Technology Report. He shares some provocative thinking about evaluating digital health solutions and dives deep into the need to reduce the technical debt of legacy healthcare organizations.
All that, plus the Flava of the Week about the evolving role of the CMO in healthcare. Will the trend of marketing leaders being responsible for the digital experience continue to grow?
Thanks to Persado for spreading the awesome, yo! Persado provides healthcare organizations with pre-developed, pre-optimized marketing messaging focused on improving health goals and business objectives. (#218)