Shift Forward Health
Healthcare Rap
Playlist by Shift Forward HealthThe Healthcare Rap is the leading podcast about consumer disruption, a.k.a. how the frontiers of retail and digital health affect everyday consumers and their healthcare expectations. It ranks in the …Follow the podcast:
294 clip(s) in playlist
KINETIC #7: Why John Marzano Never Ignores A New Opportunity (BONUS SERIES)
John Marzano's career trajectory has been marked by taking opportunities that may not have been 100% aligned with where he thought he wanted to go at the time. But in retrospect, each one of them put him in the driver's seat to where he needed to be. In this candid look back at his career, John s…
17:32
2024 Healthcare Marketing Trends
Paul Fahey returns to share highlights from Smith & Jones’ 2024 Healthcare Marketing Trends Report. When he says it’s the Year of Disruption, what does he mean, and what should we be paying attention to? All that, plus the Flava of the Week about Best Buy Health expanding its home health partnersh…
39:32
KINETIC #6: Candid Career Reflections From Kristin Baird, the Inadvertent Business Coach (BONUS SERIES)
Kristin Baird began her consulting to help organizations improve their customer service, but she learned that if organizations didn't have the right leadership and culture in place, there were no amount of tactics that were going to help them. In this candid look back at the origins of her consul…
17:25
Trend Watch with James Gardner
James Gardner, our regular contributor, sits down with Jared to connect the dots between timely news stories including Roz Brewer’s departure at Walgreens, Blue Shield of California's PBM power play, unionizing doctors, and more. All that, plus the Flava of the Week about Walmart’s reported inter…
30:03
KINETIC #5: What Kathy Divis Learned From Founding Greystone.Net & HCIC (BONUS SERIES)
The origin stories of Greystone.Net and the Health Care Internet Conference reveal some uncommon lessons that Kathy Divis and her colleagues learned along the way. Kathy shares some of those lessons and reinforces the power of community to help healthcare marketers address the industry's quickly ch…
19:15
Too Much Consumerism?
Derek Streat, CEO and Co-Founder of DexCare, shares how improving access means balancing the needs of three different audiences. He digs into the importance of understanding the limitations of Consumerism and not over-indexing on it at the detriment of others in the ecosystem. All that, plus the …
32:49
KINETIC #4: Why Alan Shoebridge Wants To Hear From You (BONUS SERIES)
Alan Shoebridge makes the case for more marketers to raise their voices and develop their personal brands. Alan is one of the best examples of sharing a perspective on trends and using that perspective as a means of networking, leadership, and professional development. This show is produced by Sh…
17:33
Why It’s Controversial to Compare Healthcare & Hospitality
Could healthcare really have its own version of customer reward programs? Peter Yesawich thinks so, and he joins the show to talk about how providers may implement the same techniques as hospitality organizations to enhance the patient experience. Peter and his coauthor Stowe Shoemaker’s new book H…
38:32
KINETIC #3: How Ed Marx Knew The Time Was Right (BONUS SERIES)
Ed Marx joins Jared for a candid look back at his career, including how he knew the time was right to make his latest move as CEO of Marx Advisory — for the second time. Ed is a role model for every healthcare leader who wants to make an impact. This show is produced by Shift Forward Health, t…
15:30
Addressing Medicine’s AI Disconnect
Dr. Justin Norden, adjunct professor at Stanford Medicine and a partner at GSR Ventures, recently put out the first-ever collaborate state of healthcare generative AI report, and he helps us understand what’s possible from this emerging tech class to help consumers in their health journeys. All t…
28:12