In the first episode of their special series recorded live at HLTH 2024 in Las Vegas, Jared speaks with NOOM CEO Geoff Cook, their Chief Commercial Officer Cody Fair, and David Schwartz, Vice President of Strategic Alliances and Business Development at ASU Health. Both organizations are committed to consumer-driven innovation and have a vision for a healthier society. 

All that, plus the Flava of the Week about the evolution of direct-to-consumer health offerings. What household brands were new at HLTH this year, and how can their presence influence consumer health innovation? 

This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#365)