You might have heard in previous episode Studio White Noise pressure tested my “brand” From Your Pocket and showed gaping holes in the business’ language, output and presence.

What did we mean to someone who clicked on our website?

How did we make our clients feel about being associated with us?

I knew it was time for a refresh… but until now we haven’t told you it was time for a rebrand!

This is SESSION in PROGRESS



We post the videos to each episode with captions on our LinkedIn page https://www.linkedin.com/company/session-in-progress

We also have an Instagram page where we will be posting all studio updates https://www.instagram.com/session.in.progress/

Give us a follow and stay tuned

You might have heard in previous episode Studio White Noise pressure tested my “brand” From Your Pocket and showed gaping holes in the business’ language, output and presence.
What did we mean to someone who clicked on our website?
How did we make our clients feel about being associated with us?
I knew it was time for a refresh… but until now we haven’t told you it was time for a rebrand!
This is SESSION in PROGRESS
 
We post the videos to each episode with captions on our LinkedIn page <a href="https://www.linkedin.com/company/session-in-progress">https://www.linkedin.com/company/session-in-progress</a>
We also have an Instagram page where we will be posting all studio updates <a href="https://www.instagram.com/session.in.progress/">https://www.instagram.com/session.in.progress/</a>
Give us a follow and stay tuned

The Podcast about building a Podcast Company. The final episode yet to be recorded 

The Podcast about building a Podcast Company. The final episode yet to be recorded

The Podcast about building a Podcast Company. The final episode yet to be recorded

SESSION in PROGRESS

The Podcast about building a Podcast Company. The final episode yet to be recorded

After quitting his job on Australian Radio in 2021, Angus O'Loughlin started a podcast company called 'From Your Pocket'. In the time since the business has almost collapsed (twice), been acquired (once) and is operating today at a high level of content output but a low level of fiscal input. 

This is a Podcast for anyone wanting to start a company or small business on what not to do as I try and correct the  TENS of THOUSANDS of dollars of mistakes I've made!

Strap on your boots, hold onto your loved ones

SESSION in PROGRESS



Check out our website - From Your Pocket 

Inspired by 'Start Up' from Gimlet Media and Alex Bloomberg 

The Podcast about building a Podcast Company. The final episode yet to be recorded
After quitting his job on Australian Radio in 2021, Angus O'Loughlin started a podcast company called 'From Your Pocket'. In the time since the business has almost collapsed (twice), been acquired (once) and is operating today at a high level of content output but a low level of fiscal input. 
This is a Podcast for anyone wanting to start a company or small business on what not to do as I try and correct the  TENS of THOUSANDS of dollars of mistakes I've made!
Strap on your boots, hold onto your loved ones
SESSION in PROGRESS
 
Check out our website - <a href="https://fromyourpocket.com.au/">From Your Pocket </a>
Inspired by <a href="https://open.spotify.com/show/5CnDmMUG0S5bSSw612fs8C?si=3a4e4484c5e340c0">'Start Up' from Gimlet Media and Alex Bloomberg </a>

It's time for a rebrand! 'From Your Pocket' gone and introducing...

There’s a podcast studio less than 5 kilometres from here charging 50% more than us for the same service 


It's time to align ourselves with the market.


This is session in progress

 After searching around to other studios or having used their spaces before we found our own I thought I had aligned our studio hire cost with the market while knowing we over delivered compared to them all.


Let’s look at our costs
Equipment:

$10,000 worth of cameras

$5,000 worth of lenses 

$2000 sound mixer

$4,000 in microphones 

$1000 video mixer

$1000 in studio lighting 

To rent that alone from a store very close to here. For the day it would cost you over $1,000

So what do you think a one hour Video Podcast Studio hire is worth?



YOUR FIRST LOOK: https://sessioninprogress.com.au/

We post the videos to each episode with captions on our LinkedIn page https://www.linkedin.com/company/session-in-progress

We also have an Instagram page where something big is coming and will be announced their first https://www.instagram.com/session.in.progress/

Give us a follow and stay tuned

There’s a podcast studio less than 5 kilometres from here charging 50% more than us for the same service 
 It's time to align ourselves with the market.
 This is session in progress
 After searching around to other studios or having used their spaces before we found our own I thought I had aligned our studio hire cost with the market while knowing we over delivered compared to them all.
 Let’s look at our costs Equipment:
$10,000 worth of cameras
$5,000 worth of lenses 
$2000 sound mixer
$4,000 in microphones 
$1000 video mixer
$1000 in studio lighting 
To rent that alone from a store very close to here. For the day it would cost you over $1,000
So what do you think a one hour Video Podcast Studio hire is worth?
 
YOUR FIRST LOOK: <a href="https://sessioninprogress.com.au/">https://sessioninprogress.com.au/</a>
We post the videos to each episode with captions on our LinkedIn page <a href="https://www.linkedin.com/company/session-in-progress">https://www.linkedin.com/company/session-in-progress</a>
We also have an Instagram page where something big is coming and will be announced their first <a href="https://www.instagram.com/session.in.progress/">https://www.instagram.com/session.in.progress/</a>
Give us a follow and stay tuned

Revealing the cost of Podcasting! We HAD to increase our prices

At the end of the last episode I revealed I’ve had to delete an episode off our YouTube and LinkedIn page.

That was because I can no longer say our studio has been designed by the incredibly talented individual who helped us get this far.

No bad blood.

Just not enough money to afford the finishes she had selected. We are still bringing to life the studio in their vision and I would say 85% of the finishes she chose it’s just the dining table design which is the feature piece of the room was to be customer designed and the quotes I got back were $20,000!

Now you probably might be thinking the same as me when I got that through “absolutely not” that's ridiculous but after some reflecting, and going with a pre made $2000 choice elsewhere, I also think those design choices are why they are a pro working for the most famous design house in the world and we are not.

Let's talk about it!

YOUR FIRST LOOK: https://sessioninprogress.com.au/

We post the videos to each episode with captions on our LinkedIn page https://www.linkedin.com/company/session-in-progress

We also have an Instagram page where something big is coming and will be announced their first https://www.instagram.com/session.in.progress/

Give us a follow and stay tuned

At the end of the last episode I revealed I’ve had to delete an episode off our YouTube and LinkedIn page.
That was because I can no longer say our studio has been designed by the incredibly talented individual who helped us get this far.
No bad blood.
Just not enough money to afford the finishes she had selected. We are still bringing to life the studio in their vision and I would say 85% of the finishes she chose it’s just the dining table design which is the feature piece of the room was to be customer designed and the quotes I got back were $20,000!
Now you probably might be thinking the same as me when I got that through “absolutely not” that's ridiculous but after some reflecting, and going with a pre made $2000 choice elsewhere, I also think those design choices are why they are a pro working for the most famous design house in the world and we are not.
Let's talk about it!
YOUR FIRST LOOK: <a href="https://sessioninprogress.com.au/">https://sessioninprogress.com.au/</a>
We post the videos to each episode with captions on our LinkedIn page <a href="https://www.linkedin.com/company/session-in-progress">https://www.linkedin.com/company/session-in-progress</a>
We also have an Instagram page where something big is coming and will be announced their first <a href="https://www.instagram.com/session.in.progress/">https://www.instagram.com/session.in.progress/</a>
Give us a follow and stay tuned

Why I had to delete the last episode 😥

YOUR FIRST LOOK: https://sessioninprogress.com.au/

Watch the trailer to our concept and our reactions here: https://www.instagram.com/session.in.progress/

YOUR FIRST LOOK: <a href="https://sessioninprogress.com.au/">https://sessioninprogress.com.au/</a>
Watch the trailer to our concept and our reactions here: <a href="https://www.instagram.com/p/C8GmDznPoSn/">https://www.instagram.com/session.in.progress/</a>

It's time for a rebrand! 'From Your Pocket' gone and introducing...

In 1 playlist(s)

SESSION in PROGRESS

Social links

Follow podcast

Recent clips