Pending ApprovalBibliosexual with Dave McCaughan – Part 2
Pending Approval
From Media to Creative, from ‘CTR’ to ‘ROAS’ - advertising today can feel more complicated than ever before. Join hosts Glenda Wynyard and Jack Geragh…34 clip(s)
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In part two of a titillating, two-part series, the Bibliosexual saga continues. Picking up the conversation from last week, GW and Jack continue their chat with Dave on all things advertising and the modern relationship between message and medium.
Joining us again is the head of ‘Bibliosexual’ consultancy, David McCaughan.
