Christmas Unwrapped with Gorgia Brewer
Pending Approval's hosts, Glenda Wynyard and Jack Geraghty, take a look at the latest Christmas advertising from all around the world, past and present, with special guest, Gorgia Brewer from London agency Livity.
Marketing to young people with Brett Reardon
Looking from the outside in, connecting authentically with young people through marketing can be tricky. Tackling some of the common misconceptions and stereotypes around today’s youth, we double down on Gen Z and Gen Alpha to see what makes them tick. Joining us is Brett Reardon – Head of Brand, …
Media myth-busting with Kim Portrate
Many falsely believe that Television Advertising is a rapidly dying medium, only consumed by older demographics. This week’s episode pushes for the truth over ‘truthiness’ in how the industry approaches video, highlighting the crucial role Television plays in Australian culture, and the importance…
The theatre of the mind with Denis Donati
This week’s guest says he’s always been a “radio head”, but not the Thom Yorke kind. ARN’s National Podcast and Digital Sales Director Denis Donati chats to us about the power of audio and the unbridled potential for radio, podcasts and all aural mediums to play on the “theatre of the mind”.
Beyond the billboard with Elizabeth McIntyre
Have you ever noticed that some OOH ads make you look twice while others fade into the scenery? From eye catching to eye rolling, this week we discuss the constantly evolving outdoor advertising landscape and its role in commerce, culture and the community. Joining us is Elizabeth McIntyre – CEO …
Let’s get digital with Lyn Loh
Step into a world where cookies aren’t for eating and ads can stalk you like an obsessed ex lover. This week we chat all things digital advertising, covering everything from attribution modelling to data, privacy and ethics. Joining us is our very own Lynette Loh – Head of Digital at The Media Pr…
Bibliosexual with Dave McCaughan – Part 2
In part two of a titillating, two-part series, the Bibliosexual saga continues. Picking up the conversation from last week, GW and Jack continue their chat with Dave on all things advertising and the modern relationship between message and medium. Joining us again is the head of ‘Bibliosexual’ c…
Bibliosexual with Dave McCaughan – Part 1
Have you ever heard of a Bibliosexual? Listen to this week’s episode and all shall be revealed. This week our guest takes us on his journey from librarian to ad man, discussing research, ‘retryerment’ and the evolving relationship between message and medium. Joining us from Bangkok is the head of…
Game on with Adam Fischer
From both a consumer’s and an advertiser’s perspective, the video gaming industry of 2023 is more vibrant than ever before. Join us on a journey through the wonderful world of gaming, debunking common misconceptions around the sector as the lines between ‘in game’ and ‘in real life’ become increa…
In brands we trust with Michele Levine
On this week’s pod we are joined by industry figurehead and CEO of Roy Morgan Research, Michele Levine. Join us as we discuss consumer behaviour, the power of ‘purpose’ and the roles brands play in economically turbulent times.