From Longhouse to Landmark: Tanoti Weaves Its Way to Kuala Lumpur

 

In 2012, a banker took over a struggling songket workshop in Kuching that was about to close. Fourteen years later, Tanoti works with more than 800 artisans across 25 rural and remote communities in Sarawak, weaving songket, pua kumbu ikat and rattan into fashion, accessories and homeware.

This year, the Sarawakian social enterprise made its biggest move yet: a pop-up at Isetan KLCC, its first solo runway show at KL Fashion Week, and now its first Kuala Lumpur flagship at 118 Mall, in the shadow of Merdeka 118.

Dato’ Jacqueline Fong returns to Open For Business to talk about shifting from hotels and corporate clients to individual shoppers, putting weavers on stage in a musical, bringing the world’s textile makers to a longhouse, and what it takes to make heritage craft a business that lasts.

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