Everyone glamorises entrepreneurship. Jeremiah Su would rather talk about the part nobody posts: going broke, losing friends, and the loneliness of running a business with no one who really gets it.

After nearly two decades in branding and video production, including co-founding the agency Superminted, Jeremiah started The Beyond in 2022. It began as a group of business-owner friends complaining about bad clients, and has grown into a community he says has more than 800 members, built around “anti-networking”: games, live debates, karaoke and real talk, from Kuala Lumpur to Manila.

It is still bootstrapped and pre-revenue, backed by sponsors and partners, with a flagship festival, BeyondFest, returning to KL in November. Jeremiah joins us to talk about the culture of failure, whether community can become a real business, and what happens when the founder is the bottleneck.