Malaysia is ageing faster than almost any other country in Asia, yet the infrastructure to support this demographic shift barely exists. Addressing this massive gap is Seniora, a fully bootstrapped, seven-figure integrated elder care operation. 



Spanning across centres in Taiping, Penang, and Johor Bahru, the business offers a comprehensive suite of services including elder day care, home nursing, physiotherapy, and active ageing programmes. Crucially, every member of their care team is certified in Montessori dementia care, ensuring a highly specialised approach to cognitive wellness.



Having recently opened two new centres, secured a Malaysian distributorship for cutting-edge cognitive wellness technology, and launched a Senior Learning Community, the business is scaling aggressively. 



Founder Chew Siew Mei joins us to discuss the realities of building an elder care operation in a market that does not yet fully believe it needs one. We unpack the complexities of running day care centres, the uphill battle to change how local families think about ageing, and what it genuinely takes to scale trust in such a sensitive industry.

Malaysia is ageing faster than almost any other country in Asia, yet the infrastructure to support this demographic shift barely exists. Addressing this massive gap is Seniora, a fully bootstrapped, seven-figure integrated elder care operation.&nbsp;Spanning across centres in Taiping, Penang, and Johor Bahru, the business offers a comprehensive suite of services including elder day care, home nursing, physiotherapy, and active ageing programmes. Crucially, every member of their care team is certified in Montessori dementia care, ensuring a highly specialised approach to cognitive wellness.Having recently opened two new centres, secured a Malaysian distributorship for cutting-edge cognitive wellness technology, and launched a Senior Learning Community, the business is scaling aggressively.&nbsp;Founder Chew Siew Mei joins us to discuss the realities of building an elder care operation in a market that does not yet fully believe it needs one. We unpack the complexities of running day care centres, the uphill battle to change how local families think about ageing, and what it genuinely takes to scale trust in such a sensitive industry.

The flagship entrepreneurship show on BFM, featuring personal business stories from early stage start-ups, all the way to billionaire octogenarians in Malaysia and abroad. Notable guests include Martin Cooper (father of the mobile phone), Julian Assange (founder of WikiLeaks), Ralph Henry Baer (father of video games), Tony Buzan (Mindmap Guru), Isaac Tigrett (Hard Rock Cafe founder), Robert Kiyosaki (Financial Guru), Nick Vujicic (motivational speaker) and more. Tap into this valuable resource of shared experiences for the SME industry, which also touches on news, issues and trends affecting the business community and beyond.

Open For Business

Discover fresh concepts, tackle obstacles, and unleash growth - Open For Business is the dynamic show where BFM engages with entrepreneurs, business leaders, and industry trailblazers, igniting inspiration, sparking success, and exploring new business models.

Adding Life to Years: The Pharmacist Rebuilding How We Age

Unicorn insurtech Bolttech has raised over US$600 million to build its global B2B2C insurance distribution platform, which now processes US$85 billion in quoted annual premiums and operates across 39 markets.



Rob Schimek, Co-Founder and Group CEO of Bolttech, joins BFM’s Open For Business to discuss his transition from corporate leadership at AIG to pioneering embedded protection technology.



He explains how Bolttech's orchestration layer enables telecom partners, retailers, and device makers to offer tailored protection products, details the capital-intensive infrastructure required to scale across four continents, and outlines the company's financial transition toward sustained EBITDA profitability and self-funded growth.

Unicorn insurtech Bolttech has raised over US$600 million to build its global B2B2C insurance distribution platform, which now processes US$85 billion in quoted annual premiums and operates across 39 markets.Rob Schimek, Co-Founder and Group CEO of Bolttech, joins BFM’s Open For Business to discuss his transition from corporate leadership at AIG to pioneering embedded protection technology.He explains how Bolttech's orchestration layer enables telecom partners, retailers, and device makers to offer tailored protection products, details the capital-intensive infrastructure required to scale across four continents, and outlines the company's financial transition toward sustained EBITDA profitability and self-funded growth.

Bolttech: Building a US$2.1B Insurtech Platform

Founded twelve years ago, Rhymba Hills has steadily grown into a highly decorated, internationally recognised premium botanical infusion brand. The fully bootstrapped business has secured the prestigious Great Taste Award in the UK and a gourmet award in Paris, while successfully exporting to highly competitive markets including London, Japan, and Dubai. The company has also been appointed as a Strategic Partner for Visit Malaysia Year 2026 and currently supplies premium raw materials to one of the largest tea companies in the country.



Despite the string of global achievements, the operational reality of the business tells a story of immense entrepreneurial endurance. Rhymba Hills is profitable and successfully holds premium retail shelf space, yet after more than a decade of grinding through gruelling two-year sales cycles and overcoming constant rejection, the business still generates under a million ringgit in annual revenue. Founder Ciinndey Wong has navigated the long-steeped growth entirely on her own terms, fighting through self-doubt and the constant pressure of making payroll to keep her vision alive.



Ciinndey joins us for an unusually candid conversation about the harsh realities of slow business growth and what it genuinely costs to survive a twelve-year entrepreneurial journey. We explore the mental fortitude required to keep going when the financial scale does not immediately match the global accolades, as well as the challenges of acquiring customers in a highly traditional beverage market. We also unpack her upcoming export push into Europe and Hong Kong and discuss what the ultimate endgame looks like for a founder who refuses to quit.

Founded twelve years ago, Rhymba Hills has steadily grown into a highly decorated, internationally recognised premium botanical infusion brand. The fully bootstrapped business has secured the prestigious Great Taste Award in the UK and a gourmet award in Paris, while successfully exporting to highly competitive markets including London, Japan, and Dubai. The company has also been appointed as a Strategic Partner for Visit Malaysia Year 2026 and currently supplies premium raw materials to one of the largest tea companies in the country.Despite the string of global achievements, the operational reality of the business tells a story of immense entrepreneurial endurance. Rhymba Hills is profitable and successfully holds premium retail shelf space, yet after more than a decade of grinding through gruelling two-year sales cycles and overcoming constant rejection, the business still generates under a million ringgit in annual revenue. Founder Ciinndey Wong has navigated the long-steeped growth entirely on her own terms, fighting through self-doubt and the constant pressure of making payroll to keep her vision alive.Ciinndey joins us for an unusually candid conversation about the harsh realities of slow business growth and what it genuinely costs to survive a twelve-year entrepreneurial journey. We explore the mental fortitude required to keep going when the financial scale does not immediately match the global accolades, as well as the challenges of acquiring customers in a highly traditional beverage market. We also unpack her upcoming export push into Europe and Hong Kong and discuss what the ultimate endgame looks like for a founder who refuses to quit.

Taking the Long Steep Approach to Business

Grub by Ahong & Friends is a wildly popular, no-frills steakhouse tucked away in a shophouse behind Happy Mansion in Section 17, Petaling Jaya. Operating with a partially self-service model, and limited seating that strictly demands advance booking, the restaurant serves up premium cuts ranging from New Zealand striploin and Wagyu to Beef Wellington. The core menu is intentionally limited, supplemented by a rotating set of specials driven entirely by what Ahong feels inspired to cook.



Funded by family and friends, the business generates six-figure revenue and has achieved early-stage profitability. However, the operational reality of running an independent restaurant is intensely demanding. Founder Ahong controls almost every single detail of the business himself, to the point where simply keeping the doors open is considered his biggest milestone of the past year. 



The fiercely outspoken Ahong talks to us about the industry's toughest issues, offering sharp critiques on the hidden costs of underpriced food, the damage influencers can inflict on genuine hospitality, and the urgent need to build sustainable career paths for culinary professionals.

Grub by Ahong &amp; Friends is a wildly popular, no-frills steakhouse tucked away in a shophouse behind Happy Mansion in Section 17, Petaling Jaya. Operating with a partially self-service model, and limited seating that strictly demands advance booking, the restaurant serves up premium cuts ranging from New Zealand striploin and Wagyu to Beef Wellington. The core menu is intentionally limited, supplemented by a rotating set of specials driven entirely by what Ahong feels inspired to cook.Funded by family and friends, the business generates six-figure revenue and has achieved early-stage profitability. However, the operational reality of running an independent restaurant is intensely demanding. Founder Ahong controls almost every single detail of the business himself, to the point where simply keeping the doors open is considered his biggest milestone of the past year.&nbsp;The fiercely outspoken Ahong talks to us about the industry's toughest issues, offering sharp critiques on the hidden costs of underpriced food, the damage influencers can inflict on genuine hospitality, and the urgent need to build sustainable career paths for culinary professionals.

Adding Life to Years: The Pharmacist Rebuilding How We Age

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