What Happens When You Walk Away From a Dream Job with Sara Vezensek

"I was working 18-hour days, seven days a week, and my mum said, 'You're making good money, but we have something you don't—free time.'" Sara Vezensek had the kind of job most people fantasize about—flying on private jets, managing superyachts, and earning big. But it came at a cost. In this episo…

What Makes a Course Feel Binge-Worthy (Like Netflix) with Expert Jasmine Jonte

"Just because someone’s great at marketing doesn’t mean they can teach." When Jasmine Jonte invested in a high-ticket online course and discovered it was badly designed and nearly impossible to learn from, she had an epiphany: great teaching is a skill — and it’s one most experts don’t have. So, s…

How AI Search Is Changing SEO (and Why You Still Need Both) with Expert Colin Clapp

“When New Zealand won the America's Cup, it wasn’t the biggest budget that won, it was one key question: Will it make the boat go faster?” That same philosophy drives Colin Clapp’s content strategy in a world now ruled by AI-driven search. If you’ve been told that SEO is dead, buckle up because Co…

Stop Writing Like Everyone Else: Copy Tips That Actually Get You Clients with copywriter Emily Aborn

“When I was six, my grandmother gave me a blank book and said, ‘This is for your first novel.’ I didn’t write in it because it had to be perfect.” That’s how Emily Aborn’s writing journey began.  And it’s a relatable tale for anyone who's ever struggled with perfectionism in their content. In thi…

What If the Problem Isn’t You, It’s Your Business Model?

If you’re feeling stuck, maybe it’s not because you’re doing something wrong, but because you’re using the wrong business model. That’s exactly what happened to Stefanie Carlstedt. She’d built a business that looked successful on the outside.  But it felt completely off on the inside … and she was…

Scared by a Copyright Troll Letter? Here’s What To Do

“I told him not to pay a cent—and definitely not to shut his website down.” What would you do if you got a scary letter using legal language, claiming you owed $700 for a photo on your website? In this episode, I share a true story about an old client who received one of these copyright trolling t…

How ChatGPT Is Disrupting Ads (and What Smart Businesses Are Doing About It) with John Horn

“Most people think SEO is dead. But it’s not. It’s just evolving into something far more interesting.” John Horn doesn’t sugarcoat the reality of digital advertising in 2025. In this episode, we take a look at how businesses can stop wasting money on paid ads and how to prepare for the next wave…

AI Forced a Pivot So Here’s How He Made It Work with Ron Desi

"I asked Ron if AI was going to eat his job for lunch—he said yes and no.” That mix of realism and optimism sets the tone for this episode. When AI started disrupting his on-camera spokesperson business, Ron Desi didn’t panic—he pivoted. And he used the same technology that threatened his income t…

How to Make Your Business Visible Online (Without Being Everywhere) with Tracy Beavers

“It feels like we’re standing on the side of the interstate naked, holding a sign that says ‘Look at me!’” That’s how visibility expert Tracy Beavers describes what it’s like to show up online when you’re building a business. If that sounds uncomfortably familiar, this episode is a must-listen. Tra…

How to Legally Protect Your Business Without Hiring a Lawyer with Shatrasha Butler

"Sometimes it’s not about legal advice—it’s about understanding the process. And that’s something you can learn without going to law school." – Shatrasha Butler Shatrasha Butler didn’t just go to law school—she’s on a mission to make legal knowledge actually useful for small business owners. In th…