You don’t need a big budget to have a PR strategy

 
2019 was a tumultuous year when it comes to new property development and the media – from cracking towers to sunset clauses and flammable cladding – and there has never been a more important time for developers and builders to be transparent with buyers. Building and maintaining a good reputation is at the core of establishing trust, so to achieve this, a PR strategy is crucial.   In this episode we interview Prue Deniz, Executive Manager of Corporate Affairs at REA Group, about how businesses large and small, can have a successful PR strategy.