New vs established properties: How to know what the buyers are seeking - Cameron Leggatt (Frasers Property)

Cameron Leggatt from Frasers Property joins us to discuss the role established properties play in the journey for new house & land buyers, and how buyers weigh these up against new properties. Learn what buyers are seeking and how to best target them.

On the fence: Why do new apartment buyers keep their options open? - Len Warson (Glenvill)

Len Warson, CEO of Glenvill, joins us to discuss how new apartment buyers weigh up new properties against established properties throughout their buying journey. Listen in as Len and Sarah Millar unpack the data to provide you with insights on why new apartment buyers consider both options and how …

How important are display homes to new apartment buyers? - Luke Berry, Thirdi Group

Join Luke Berry from Thirdi Group and he discusses the importance of display suites and the impact they have on decision making for new apartment buyers. Listen in as Luke shares his wealth of knowledge and relevant experience with us and we answer the all-important question… are display suites sti…

Display homes: Why do buyers love them? - Paul Wolff, Porter Davis Homes

Director of Porter Davis Homes, Paul shares his perspective across sales, marketing & design in relation to display homes. In this podcast we focus on understanding how display homes help or hinder buyers in their decisions making process and what you can do to better capitalise on this key sales a…

Getting inside the hearts and minds of new home buyers

Sarah Millar, the Strategic Content Manager for REA Group is joined by realestate.com.au’s Market Research and Insights Manager, Stacey Lewis. In this episode, they discuss the buyer journey and unpack the impact that market conditions have on the new house & land segment. They look at purchasing m…

Apartment Buyers: What they want and how to win them over

Sarah Millar, the Strategic Content Manager for REA Group is joined by realestate.com.au’s Market Research and Insights Manager, Stacey Lewis to discuss how market conditions can affect the purchasing journey for new apartment buyers. Sarah and Stacey discuss the increase in length of the buyer jou…

You don’t need a big budget to have a PR strategy

2019 was a tumultuous year when it comes to new property development and the media – from cracking towers to sunset clauses and flammable cladding – and there has never been a more important time for developers and builders to be transparent with buyers. Building and maintaining a good reputation i…

Consumer stories: why I bought new

For most buyers, purchasing an established home is the easy option – waiting for a new property to be built takes time and involves a lot of seemingly stressful decisions. Host Mike Gill talks to two buyers about why they took the leap into off-the-plan, the highs and lows of the process and where …

Staying top of mind when buyers aren't quite ready to buy

In 2019, the time it takes for a buyer of a new home to make their purchase decision is 5-6 months.* So, what is the secret to keeping a lead warm for a longer period time? A property purchase is one of the most complex and emotional purchases we make, so the amount of trust and credibility develop…

Changing Climate of Our Investor Market

Local and overseas investors have long been an important buyer segment for off-the-plan property in Australia. With REA Group's highly commentated Chief Economist Nerida Conisbee, we discuss what has changed with investor lending in the past few years, the impacts of the Royal Commission coupled wi…