Off-The-PlanGetting inside the hearts and minds of new home buyers
Off-The-Plan
The property market is ever-changing and it's hard to stay on top of what's new and what's next. Off-The-Plan unpacks topics relevant to apartment dev…14 clip(s)
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Sarah Millar, the Strategic Content Manager for REA Group is joined by realestate.com.au’s Market Research and Insights Manager, Stacey Lewis. In this episode, they discuss the buyer journey and unpack the impact that market conditions have on the new house & land segment. They look at purchasing motivating factors and the positive and negative emotions experienced throughout the journey.
